Here's How Amazon Aims To Evade EU's Hefty Antitrust Penalties

  • Amazon.com, Inc AMZN looks to share marketplace data with sellers and boost the visibility of rival products on its platform, Reuters reports.
  • Amazon proposed to allow sellers access to some marketplace data. Its commercial arm will not be able to use seller data collected by its retail unit.
  • Amazon also aimed to form a second buy box for rival products if an Amazon product appears in the first buy box.
  • Also Read: Amazon's Business Practices Catches SEC's Attention
  • Amazon strived to dodge hefty penalties from EU antitrust regulators and bring an end to their probe by the move.
  • In 2020, the European Commission 2020 alleged that Amazon exploited its influence over rival merchants selling on its online platform.
  • The regulatory body also investigated Amazon's possible exploitation via its retail offers and those of marketplace sellers that use its logistics and delivery services.
  • The EU regulator will shortly seek feedback from rivals and users.
  • The Big Techs are amid intense scrutiny globally over alleged dominance over the smaller rivals.
  • Related: Amazon Asked To Pay $25M Fine To Future Group In India
  • Chinese Big Tech suffered an acute meltdown due to its domestic antitrust crackdown and Covid policy.
  • Price Action: AMZN shares traded lower by 4.51% at $104.70 on the last check Monday.
  • Photo via Wikimedia Commons
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