Deadspin Paid $12,000 For Brett Favre Story

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At
BusinessInsider's Ignition conference
, Gawker Media's Nick Denton talked about how he loves paying for information. Nick Denton noted that Deadspin paid only $12,000 for the Brett Favre story and Denton believes that investment added millions to Gawker's valuation.
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Posted In: Gawker MediaIgnition ConferenceNick Denton
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