BP Was Among Top Google Advertisers In June

BP

, Europe's second-largest oil company by market value, spent almost $3.6 million on advertisements on Google

during the month of June, good for the sixth-highest amount, putting the British oil giant just behind eBay's

$4.25 million in Google expenditures. AT&T

was the top Google ad spender in June at just under $8.1 million. An article in Advertising Age said “BP's increase underscores how important Google has become for reputation management, and in the battle for public opinion." BP has increased its advertising across all mediums, including radio and television, following the April 20 explosion of the Deepwater Horizon rig in an effort to repair its heavily damaged public image.