Benzinga

España
Italia
대한민국
日本
Français
Benzinga Edge
Benzinga Research
Benzinga Pro

  • Get Benzinga Pro
  • Data & APIs
  • Events
  • Premarket
  • Advertise
Contribute
España
Italia
대한민국
日本
Français

Benzinga

  • Premium Services
  • Financial News
    Latest
    Earnings
    Guidance
    Dividends
    M&A
    Buybacks
    Interviews
    Management
    Offerings
    IPOs
    Insider Trades
    Biotech/FDA
    Politics
    Healthcare
    Small-Cap
  • Markets
    Pre-Market
    After Hours
    Movers
    ETFs
    Options
    Cryptocurrency
    Commodities
    Bonds
    Futures
    Mining
    Real Estate
    Volatility
  • Ratings
    Analyst Color
    Downgrades
    Upgrades
    Initiations
    Price Target
  • Investing Ideas
    Trade Ideas
    Long Ideas
    Short Ideas
    Technicals
    Analyst Ratings
    Analyst Color
    Latest Rumors
    Whisper Index
    Stock of the Day
    Best Stocks & ETFs
    Best Penny Stocks
    Best S&P 500 ETFs
    Best Swing Trade Stocks
    Best Blue Chip Stocks
    Best High-Volume Penny Stocks
    Best Small Cap ETFs
    Best Stocks to Day Trade
    Best REITs
  • Money
    Investing
    Cryptocurrency
    Mortgage
    Insurance
    Yield
    Personal Finance
    Forex
    Startup Investing
    Real Estate Investing
    Prop Trading
    Credit Cards
    Stock Brokers
Research
My Stocks
Tools
Free Benzinga Pro Trial
Calendars
Analyst Ratings Calendar
Conference Call Calendar
Dividend Calendar
Earnings Calendar
Economic Calendar
FDA Calendar
Guidance Calendar
IPO Calendar
M&A Calendar
Unusual Options Activity Calendar
SPAC Calendar
Stock Split Calendar
Trade Ideas
Free Stock Reports
Insider Trades
Trade Idea Feed
Analyst Ratings
Unusual Options Activity
Heatmaps
Free Newsletter
Government Trades
Perfect Stock Portfolio
Easy Income Portfolio
Short Interest
Most Shorted
Largest Increase
Largest Decrease
Calculators
Margin Calculator
Forex Profit Calculator
100x Options Profit Calculator
Screeners
Stock Screener
Top Momentum Stocks
Top Quality Stocks
Top Value Stocks
Top Growth Stocks
Compare Best Stocks
Best Momentum Stocks
Best Quality Stocks
Best Value Stocks
Best Growth Stocks
Connect With Us
facebookinstagramlinkedintwitteryoutubeblueskymastodon
About Benzinga
  • About Us
  • Careers
  • Advertise
  • Contact Us
Market Resources
  • Advanced Stock Screener Tools
  • Options Trading Chain Analysis
  • Comprehensive Earnings Calendar
  • Dividend Investor Calendar and Alerts
  • Economic Calendar and Market Events
  • IPO Calendar and New Listings
  • Market Outlook and Analysis
  • Wall Street Analyst Ratings and Targets
Trading Tools & Education
  • Benzinga Pro Trading Platform
  • Options Trading Strategies and News
  • Stock Market Trading Ideas and Analysis
  • Technical Analysis Charts and Indicators
  • Fundamental Analysis and Valuation
  • Day Trading Guides and Strategies
  • Live Investor Events
  • Pre-market Stock Analysis and News
  • Cryptocurrency Market Analysis and News
Ring the Bell

A newsletter built for market enthusiasts by market enthusiasts. Top stories, top movers, and trade ideas delivered to your inbox every weekday before and after the market closes.

  • Terms & Conditions
  • Do Not Sell My Personal Data/Privacy Policy
  • Disclaimer
  • Service Status
  • Sitemap
© 2026 Benzinga | All Rights Reserved
February 7, 2024 12:50 PM 2 min read

Ford's Pro Segment Earns Analyst Applause, EV Division Sparks Worry After Q4 Earnings

by Chris Katje Benzinga Staff Writer
Follow

ArticleFeaturedTickersList12345!!!

Automotive giant Ford Motor Co (NYSE:F) reported fourth-quarter financial results that saw revenue and earnings per share beat estimates from analysts.

Here's a look at what analysts are saying about the report and what's ahead for Ford.


The Ford Analysts: RBC Capital analyst Tom Narayan had a Sector Perform rating and price target of $12.

Morgan Stanley analyst Adam Jonas had an Overweight rating and price target of $15.

Goldman Sachs analyst Mark Delaney had a Neutral rating and price target of $12.

Related Link: Ford Stock Is Putting The Pedal To The Floor Wednesday: What’s Going On?

RBC on Ford: The electric vehicle segment of Ford is a drag for the company, Narayan said.

"Ford's above consensus 2024 guidance is likely to boost shares at the open, but assumes a reversal of losses at Model E, which only continued to worsen in Q4/23," Narayan said.

The analyst said Ford's Pro segment is a "standout" and one of the best businesses in the entire automotive sector.

"Longer term, Ford believes EVs will be profitable. Mgmt wants to focus more on smaller configurations which will require less capital."

Morgan Stanley on Ford: The Pro segment of Ford helped carry the quarter and could be offsetting losses for the company's electric vehicle strategy, Jonas said.

"Pro is Ford's ‘Ferrari' (or the closest thing to it) but that $8 to $9 billion of FY24 Pro guide is funding ~$5 billion of projected Model e (EV) losses," Jonas said.

Jonas estimates Ford will deliver 160,000 electric vehicle units in fiscal year 2024 with an average loss of $55,000 per electric vehicle.

The analyst said Ford could leverage its strong relationships with Chinese electric vehicle partners to "give them the best chance."

Goldman Sachs on Ford: The EBIT outlook from Ford was a key highlight from the fourth quarter earnings results for Delaney.

"We consider the report to be an incremental positive given the cost savings and the strength in Ford Pro, which are contributing to a stronger 2024 EBIT guide than we had expected," Delaney said.

The analyst said the strength of Ford Pro could be due to a Super Duty cycle that includes increased software and services penetration.

"We could be more constructive on the stock if we had more confidence in the sustainability of the earnings, which could come if Ford executes on the opportunity to get its EV business to profitability, grows its software and services business, and executes on the broader cost reduction plan including warranty and materials."

F Price Action: Ford shares are up 4.09% to $12.59 on Wednesday versus a 52-week trading range of $9.63 to $15.42. Shares of Ford are down 1% over the last year.

Read Next: Ford CEO Jim Farley Says Gen-2 Vehicles Will Be Profitable In ‘First 12 Months Of Their Launch’

Market News and Data brought to you by Benzinga APIs

© 2026 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.

To add Benzinga News as your preferred source on Google, click here.


Posted In:
Analyst ColorPrice TargetReiterationTop StoriesAnalyst RatingsTrading IdeasAdam Jonasauto stocksElectric Vehicle Stockselectric vehiclesEVsExpert IdeasGoldman SachsMark DelaneymobilityMorgan StanleyRBC CapitalStories That Matter
F Logo
FFord Motor Co
$13.660.66%
Overview
F Logo
FFord Motor Co
$13.660.66%
Overview
Comments
Loading...