Standpoint Research Founder and Director Ronnie Moas expanded his campaign against some of the world's largest corporations by initiating coverage on Starbucks SBUX, Wal-Mart Stores WMT and McDonald's MCD with a Strong Sell recommendation and added the companies to his blacklist on “ethical and moral grounds.”
In his email, Moas demands that investors and consumers boycott the “immoral companies.” With his blacklist now including a total of eight companies, Moas wrote, "We need, once and for all, to send a message loud and clear to these corporate pigs, that they will no longer be supported unless they change their ways and start to pay employees before shareholders."
Amazon, Apple, Phillip Morris and Yahoo were added to the analyst's Blacklist earlier in 2014.
Moas continued, “The combined market capitalization for the eight names I have blacklisted is now $1,350,000,000,000 – that is $1.35 TRILLION – most of this money is in the pockets of selfish, immoral, unethical and greedy multi-millionaire and billionaire shareholders."
The analyst continued, "The MILLIONS of low-level employees at these companies have NOTHING – and that includes the coffee-bean pickers in Africa, Asia, Central and South America who work for $4 a day while Howard Schultz sits on a net worth of more than $2 bln and his shareholders hold $55 billion in stock. He talks about recycling cups and giving his employees good benefits. It is all a public relations bullsh*t … a smoke and mirrors game that only a fool would believe.
Moas concluded, "He, along with McDonald's and CVS, are among the worst offenders in the S&P-500. Schultz is paid nearly $10,000 an hour -- that is 1,000 times what his US employees get paid and more than 10,000 times what his bean-pickers are paid.”
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