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© 2026 Benzinga | All Rights Reserved
January 3, 2025 12:29 AM 2 min read

Samsung Challenges Google With $60 Fitbit Killer, Also Brings $200 Budget Smartphone To The US: What You Need To Know

by Ananya Gairola Benzinga Staff Writer
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Samsung Electronics Co. (OTC:SSNLF) has introduced two new devices in the U.S. market: the Galaxy Fit 3 and the Galaxy A16 5G. 

What Happened: These products, initially launched in other regions last October, are now available for American consumers.

Galaxy Fit 3: It is a budget-friendly fitness tracker, similar to the Fitbit Charge 6 or Fitbit Inspire 3, owned by Alphabet Inc.'s (NASDAQ:GOOG) (NASDAQ:GOOGL) subsidiary Google. The device is available for $59.99 and comes in three color options: Gray, Silver, and Pink Gold.

See Also: MrBeast’s Daring New Challenge: Live In A Jet For 100 Days And Then Keep It — Are You Game?

It features a 1.6-inch AMOLED display, which is 45% larger than its predecessor, and offers up to 13 days of battery life. It is water-resistant and can track over 100 workout types. 

The Galaxy Fit 3 also includes sleep tracking and blood oxygen monitoring — a feature that's missing from Apple Inc.'s (NASDAQ:AAPL) Watch Series 10.

Galaxy A16 5G: The smartphone is priced at $199 and boasts a 6.7-inch Full HD+ AMOLED display with a 90Hz refresh rate.

It is powered by Samsung’s Exynos 1330 chip and a 5,000mAh battery. The phone includes a 50-megapixel primary camera and promises six years of Android OS updates and security patches.

The device is available in Blue Black and Light Gray options.

Availability: Both devices will be available for purchase starting Jan. 9. 2025, through Samsung’s website, retailers, and carriers. Purchasing the Galaxy A16 5G offers a 50% discount on the Galaxy Fit 3.

Subscribe to the Benzinga Tech Trends newsletter to get all the latest tech developments delivered to your inbox.

Why It Matters: According to an IDC report released last month, the global wrist-worn device market saw shipments reach 139 million units in the first three quarters of 2024.

This growth was driven by Chinese tech giants like Huawei Technologies, challenging established players such as Apple. Samsung ranked fourth globally with 11.5 million units shipped, securing an 8.3% market share.

Check out more of Benzinga's Consumer Tech coverage by following this link.

Read Next:

  • Mark Zuckerberg’s Meta Replaces Global Affairs Chief Nick Clegg With Republican Joel Kaplan Ahead Of Trump Inauguration

Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.

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© 2026 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.

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Posted In:
NewsTechbenzinga neuroConsumer TechgadgetsStories That Matter
AAPL Logo
AAPLApple Inc
$259.25-0.60%
Overview
GOOG Logo
GOOGAlphabet Inc
$305.51-0.94%
GOOGL Logo
GOOGLAlphabet Inc
$305.90-0.91%
SSNLF Logo
SSNLFSamsung Electronics Co Ltd
$65.21-%
Source: Samsung

Samsung is also preparing to launch its Galaxy S25 series, expected to be released on Jan. 22 later this month. The South Korean giant has been facing intense competition from Apple and Huawei in the smartphone market.

AAPL Logo
AAPLApple Inc
$259.25-0.60%
Overview
GOOG Logo
GOOGAlphabet Inc
$305.51-0.94%
GOOGL Logo
GOOGLAlphabet Inc
$305.90-0.91%
SSNLF Logo
SSNLFSamsung Electronics Co Ltd
$65.21-%
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