Bloomberg.com Overhaul about Building Prestige

May 26, 2011 7:45 AM | 1 min read | Make a Comment

The goal of the redesign of Bloomberg.com is to bring all the various moving parts of Bloomberg's news operations together and do more than just just compete against it financial news rivals — it wants prestige, writes David Kaplan of PaidContent.org.

Kaplan writes, “‘Over the years, Blooomberg, has continued to add a lot of terminal subscribers,' said Tyrangiel, who is the editor for Bloomberg Businessweek and responsible for editorial content on Bloomberg.com and Businessweek. ‘The website was

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Bloomberg.com Overhaul about Building Prestige