Market Overview

Why Finish Line Has 'More Legs To Run'


Ryan Craver was recently a guest on #PreMarket Prep, a daily trading idea radio show hosted by Joel Elconin and Dennis Dick. 

Retail Expert and Lamour Group Senior Vice President of Emerging Brands and Digital, Ryan Craver, discussed Finish Line Inc (NASDAQ: FINL) following its earnings release.

Craver said that the athletic-leisure trend had "a ton of legs." Buying and "wearing athletic clothes in leisure settings...used to be [thought of as] aspirational purchases and they are now more mainstream purchases."

In a second area that is positive for Finish Line, Craver said, "Basketball is still incredibly hot, price points are fantastic on basketball, the release schedules are fantastic, there's a sense of urgency to purchase the product."

Third, Craver mentioned running where companies like Nike Inc (NYSE: NKE) had "artificially brought up the price points" for shoes.

Craver concluded that the above three items are helpful to a company like Finish Line that "has great distribution in stores, has their own stores" and "has partnerships with companies like [Macy's, Inc. (NYSE: M)]" which gave it "more legs to run."

Finish Line Inc recently traded at $23.21, down 3.05 percent.

Listen to the show here:


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