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Consensus Rating1
Buy
Highest Price Target1
$248.00
Lowest Price Target1
$72.00
Consensus Price Target1
$138.63
ServiceNow Inc has a consensus price target of $138.63 based on the ratings of 32 analysts. The high is $248 issued by Bernstein on July 23, 2026. The low is $72 issued by CLSA on July 20, 2026. The 3 most-recent analyst ratings were released by B of A Securities, TD Cowen, and Wells Fargo on August 19, 2026, August 17, 2026, and August 12, 2026, respectively. With an average price target of $155 between B of A Securities, TD Cowen, and Wells Fargo, there's an implied 21.85% upside for ServiceNow Inc from these most-recent analyst ratings.
1calculated from analyst ratings
The latest price target for ServiceNow (NYSE:NOW) was reported by B of A Securities on August 19, 2026. The analyst firm set a price target for $150.00 expecting NOW to rise to within 12 months (a possible 17.92% upside). 100 analyst firms have reported ratings in the last year.
The latest analyst rating for ServiceNow (NYSE:NOW) was provided by B of A Securities, and ServiceNow maintained their buy rating.
The last upgrade for ServiceNow Inc happened on July 1, 2026 when Guggenheim raised their price target to $125. Guggenheim previously had a neutral for ServiceNow Inc.
The last downgrade for ServiceNow Inc happened on April 10, 2026 when UBS changed their price target from $170 to $100 for ServiceNow Inc.
Analysts arrive at stock ratings after doing extensive research, which includes going through public financial statements, talking to executives and customers of ServiceNow, and listening in to earnings conference calls. Most analysts do this every three months, so you should get 4 ratings per company per firm each year. The last rating for ServiceNow was filed on August 19, 2026 so you should expect the next rating to be made available sometime around August 19, 2027.
While ratings are subjective and will change, the latest ServiceNow (NOW) rating was a maintained with a price target of $130.00 to $150.00. The current price ServiceNow (NOW) is trading at is $127.21, which is out of the analyst’s predicted range.
Browse analyst ratings and price targets on all stocks.
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| Buy Now | Get Alert | ||||||
|---|---|---|---|---|---|---|---|
| 08/19/2026 | Buy Now | 17.92% | B of A Securities | $130 → $150 | Maintains | Buy | Get Alert |
| 08/17/2026 | Buy Now | 10.05% | TD Cowen | $140 → $140 | Reiterates | Buy → Buy | Get Alert |
| 08/12/2026 | Buy Now | 37.57% | Wells Fargo | $160 → $175 | Maintains | Overweight | Get Alert |
| 07/23/2026 | Buy Now | -13.53% | Macquarie | $109 → $110 | Maintains | Neutral | Get Alert |
| 07/23/2026 | Buy Now | 94.95% | Bernstein | $236 → $248 | Maintains | Outperform | Get Alert |
| 07/23/2026 | Buy Now | 17.92% | JP Morgan | $145 → $150 | Maintains | Overweight | Get Alert |
| 07/23/2026 | Buy Now | -7.24% | BMO Capital | $115 → $118 | Maintains | Outperform | Get Alert |
| 07/23/2026 | Buy Now | -1.74% | Baird | $118 → $125 | Maintains | Outperform | Get Alert |
| 07/23/2026 | Buy Now | 2.19% | RBC Capital | $130 → $130 | Reiterates | Outperform → Outperform | Get Alert |
| 07/23/2026 | Buy Now | 10.84% | Cantor Fitzgerald | $141 → $141 | Reiterates | Overweight → Overweight | Get Alert |
| 07/23/2026 | Buy Now | 25.78% | Evercore ISI Group | $150 → $160 | Maintains | Outperform | Get Alert |
| 07/23/2026 | Buy Now | -9.6% | Needham | $115 → $115 | Reiterates | Buy → Buy | Get Alert |
| 07/23/2026 | Buy Now | 10.05% | Jefferies | $135 → $140 | Maintains | Buy | Get Alert |
| 07/23/2026 | Buy Now | 10.05% | Piper Sandler | $140 → $140 | Reiterates | Overweight → Overweight | Get Alert |
| 07/22/2026 | Buy Now | 17.92% | BTIG | $150 → $150 | Reiterates | Buy → Buy | Get Alert |
| 07/20/2026 | Buy Now | 33.64% | DA Davidson | $190 → $170 | Maintains | Buy | Get Alert |
| 07/20/2026 | Buy Now | 10.84% | Cantor Fitzgerald | $122 → $141 | Maintains | Overweight | Get Alert |
| 07/20/2026 | Buy Now | -43.4% | CLSA | → $72 | Initiates | → Underperform | Get Alert |
| 07/17/2026 | Buy Now | 10.05% | TD Cowen | $140 → $140 | Reiterates | Buy → Buy | Get Alert |
| 07/15/2026 | Buy Now | 10.05% | Oppenheimer | $130 → $140 | Maintains | Outperform | Get Alert |
| 07/15/2026 | Buy Now | 22.63% | Citigroup | $158 → $156 | Maintains | Buy | Get Alert |
| 07/14/2026 | Buy Now | -13.53% | UBS | $115 → $110 | Maintains | Neutral | Get Alert |
| 07/09/2026 | Buy Now | 13.98% | Goldman Sachs | $163 → $145 | Maintains | Buy | Get Alert |
| 07/09/2026 | Buy Now | 2.19% | Truist Securities | $120 → $130 | Maintains | Buy | Get Alert |
| 07/01/2026 | Buy Now | -1.74% | Guggenheim | → $125 | Upgrade | Neutral → Buy | Get Alert |
| 06/29/2026 | Buy Now | 17.92% | BTIG | $150 → $150 | Reiterates | Buy → Buy | Get Alert |
| 06/15/2026 | Buy Now | 2.19% | Benchmark | $125 → $130 | Maintains | Buy | Get Alert |
| 05/18/2026 | Buy Now | 2.19% | B of A Securities | → $130 | Reinstates | Buy → Buy | Get Alert |
| 05/06/2026 | Buy Now | 85.52% | Bernstein | $226 → $236 | Maintains | Market Perform | Get Alert |
| 05/05/2026 | Buy Now | -14.31% | Macquarie | $109 → $109 | Maintains | Neutral | Get Alert |
| 05/05/2026 | Buy Now | 49.36% | DA Davidson | $190 → $190 | Maintains | Buy | Get Alert |
| 05/05/2026 | Buy Now | -4.88% | RBC Capital | $121 → $121 | Reiterates | Outperform → Outperform | Get Alert |
| 05/05/2026 | Buy Now | 5.34% | Barclays | $132 → $134 | Maintains | Overweight | Get Alert |
| 05/05/2026 | Buy Now | 17.92% | Evercore ISI Group | $140 → $150 | Maintains | Outperform | Get Alert |
| 05/05/2026 | Buy Now | 23.42% | Citizens | $157 → $157 | Reiterates | Market Outperform → Market Outperform | Get Alert |
| 05/05/2026 | Buy Now | -9.6% | Needham | $115 → $115 | Reiterates | Buy → Buy | Get Alert |
| 05/05/2026 | Buy Now | 17.92% | BTIG | $150 → $150 | Reiterates | Buy → Buy | Get Alert |
| 05/04/2026 | Buy Now | 17.92% | BTIG | $150 → $150 | Reiterates | Buy → Buy | Get Alert |
| 04/30/2026 | Buy Now | 24.2% | Citigroup | $154 → $158 | Maintains | Buy | Get Alert |
| 04/23/2026 | Buy Now | -14.31% | Macquarie | $140 → $109 | Maintains | Neutral | Get Alert |
| 04/23/2026 | Buy Now | 3.77% | Barclays | → $132 | Reinstates | → Overweight | Get Alert |
| 04/23/2026 | Buy Now | 6.12% | Jefferies | $175 → $135 | Maintains | Buy | Get Alert |
| 04/23/2026 | Buy Now | 13.98% | Canaccord Genuity | $200 → $145 | Maintains | Buy | Get Alert |
| 04/23/2026 | Buy Now | -5.67% | Truist Securities | $125 → $120 | Maintains | Buy | Get Alert |
| 04/23/2026 | Buy Now | 10.05% | TD Cowen | $140 → $140 | Reiterates | Buy → Buy | Get Alert |
| 04/23/2026 | Buy Now | -4.1% | Cantor Fitzgerald | $122 → $122 | Reiterates | Overweight → Overweight | Get Alert |
| 04/23/2026 | Buy Now | -5.67% | Stifel | $135 → $120 | Maintains | Buy | Get Alert |
| 04/23/2026 | Buy Now | 25.78% | Wells Fargo | $185 → $160 | Maintains | Overweight | Get Alert |
| 04/23/2026 | Buy Now | 10.05% | Evercore ISI Group | $175 → $140 | Maintains | Outperform | Get Alert |
| 04/23/2026 | Buy Now | 23.42% | Citizens | $260 → $157 | Maintains | Market Outperform | Get Alert |
| 04/23/2026 | Buy Now | -33.18% | Keybanc | $115 → $85 | Maintains | Underweight | Get Alert |
| 04/23/2026 | Buy Now | -9.6% | BMO Capital | $120 → $115 | Maintains | Outperform | Get Alert |
| 04/23/2026 | Buy Now | -9.6% | Needham | $155 → $115 | Maintains | Buy | Get Alert |
| 04/23/2026 | Buy Now | -7.24% | Baird | $125 → $118 | Maintains | Outperform | Get Alert |
| 04/23/2026 | Buy Now | 17.92% | BTIG | $185 → $150 | Maintains | Buy | Get Alert |
| 04/23/2026 | Buy Now | 10.05% | Piper Sandler | $200 → $140 | Maintains | Overweight | Get Alert |
| 04/20/2026 | Buy Now | 45.43% | BTIG | $185 → $185 | Reiterates | Buy → Buy | Get Alert |
| 04/16/2026 | Buy Now | 6.12% | Deutsche Bank | $180 → $135 | Maintains | Buy | Get Alert |
| 04/16/2026 | Buy Now | 10.05% | TD Cowen | $185 → $140 | Maintains | Buy | Get Alert |
| 04/16/2026 | Buy Now | -1.74% | Baird | $175 → $125 | Maintains | Outperform | Get Alert |
| 04/15/2026 | Buy Now | 39.14% | Citigroup | $237 → $177 | Maintains | Buy | Get Alert |
| 04/15/2026 | Buy Now | 2.19% | Oppenheimer | $175 → $130 | Maintains | Outperform | Get Alert |
| 04/14/2026 | Buy Now | 17.92% | Mizuho | $190 → $150 | Maintains | Outperform | Get Alert |
| 04/13/2026 | Buy Now | -4.88% | RBC Capital | $150 → $121 | Maintains | Outperform | Get Alert |
| 04/10/2026 | Buy Now | -21.39% | UBS | $170 → $100 | Downgrade | Buy → Neutral | Get Alert |
| 04/07/2026 | Buy Now | 47.79% | Goldman Sachs | $216 → $188 | Maintains | Buy | Get Alert |
| 04/07/2026 | Buy Now | 45.43% | BTIG | $200 → $185 | Maintains | Buy | Get Alert |
| 04/02/2026 | Buy Now | 6.12% | Stifel | $180 → $135 | Maintains | Buy | Get Alert |
| 03/31/2026 | Buy Now | 45.43% | Wells Fargo | $225 → $185 | Maintains | Overweight | Get Alert |
| 02/09/2026 | Buy Now | 21.85% | Needham | $155 → $155 | Reiterates | Buy → Buy | Get Alert |
| 02/05/2026 | Buy Now | 21.85% | Needham | $155 → $155 | Reiterates | Buy → Buy | Get Alert |
| 01/30/2026 | Buy Now | 86.31% | Citigroup | $235 → $237 | Maintains | Buy | Get Alert |
| 01/29/2026 | Buy Now | 10.05% | Macquarie | $172 → $140 | Maintains | Neutral | Get Alert |
| 01/29/2026 | Buy Now | 72.94% | DA Davidson | $220 → $220 | Maintains | Buy | Get Alert |
| 01/29/2026 | Buy Now | 45.43% | RBC Capital | $195 → $185 | Maintains | Outperform | Get Alert |
| 01/29/2026 | Buy Now | 41.5% | Stifel | $200 → $180 | Maintains | Buy | Get Alert |
| 01/29/2026 | Buy Now | 57.22% | Cantor Fitzgerald | $200 → $200 | Reiterates | Overweight → Overweight | Get Alert |
| 01/29/2026 | Buy Now | 37.57% | Evercore ISI Group | $225 → $175 | Maintains | Outperform | Get Alert |
| 01/29/2026 | Buy Now | -9.6% | Keybanc | $155 → $115 | Maintains | Underweight | Get Alert |
| 01/29/2026 | Buy Now | 21.85% | Needham | $155 → $155 | Reiterates | Buy → Buy | Get Alert |
| 01/29/2026 | Buy Now | 57.22% | BTIG | $200 → $200 | Reiterates | Buy → Buy | Get Alert |
| 01/23/2026 | Buy Now | 37.57% | Jefferies | $230 → $175 | Maintains | Buy | Get Alert |
| 01/22/2026 | Buy Now | 84.73% | Citigroup | $250.6 → $235 | Maintains | Buy | Get Alert |
| 01/22/2026 | Buy Now | 57.22% | BTIG | $200 → $200 | Reiterates | Buy → Buy | Get Alert |
| 01/21/2026 | Buy Now | 37.57% | BMO Capital | $230 → $175 | Maintains | Outperform | Get Alert |
| 01/21/2026 | Buy Now | 37.57% | Oppenheimer | $200 → $175 | Maintains | Outperform | Get Alert |
| 01/21/2026 | Buy Now | 49.36% | Mizuho | $210 → $190 | Maintains | Outperform | Get Alert |
| 01/20/2026 | Buy Now | 33.64% | UBS | $200 → $170 | Maintains | Buy | Get Alert |
| 01/13/2026 | Buy Now | 57.22% | Oppenheimer | $230 → $200 | Maintains | Outperform | Get Alert |
| 01/09/2026 | Buy Now | 57.22% | Stifel | $230 → $200 | Maintains | Buy | Get Alert |
| 01/08/2026 | Buy Now | 76.87% | Wells Fargo | $255 → $225 | Maintains | Overweight | Get Alert |
| 01/08/2026 | Buy Now | 35.21% | Macquarie | → $172 | Maintains | Neutral | Get Alert |
| 01/05/2026 | Buy Now | 57.22% | Piper Sandler | $230 → $200 | Maintains | Overweight | Get Alert |
| 01/05/2026 | Buy Now | 53.29% | RBC Capital | $240 → $195 | Maintains | Outperform | Get Alert |
| 12/22/2025 | Buy Now | 57.22% | BTIG | $200 → $200 | Reiterates | Buy → Buy | Get Alert |
| 12/17/2025 | Buy Now | 686.1% | BTIG | → $1000 | Assumes | → Buy | Get Alert |
| 12/16/2025 | Buy Now | 764.71% | DA Davidson | $1250 → $1100 | Maintains | Buy | Get Alert |
| 12/16/2025 | Buy Now | — | Guggenheim | — | Upgrade | Sell → Neutral | Get Alert |
| 12/15/2025 | Buy Now | 509.23% | Keybanc | → $775 | Downgrade | Sector Weight → Underweight | Get Alert |
| 11/25/2025 | Buy Now | 576.05% | Macquarie | → $860 | Initiates | → Neutral | Get Alert |