Steve Jobs' handwritten advertisement of the Apple-1 computer is one of the rarest Apple Inc. AAPL collectors' items. It has fetched $175,759 at an auction, which is over 2,300 times the price of the Apple-1 computer.
What Happened: Apple-1 computer, originally known as the Apple Computer, was Apple's first product. Steve Jobs, known for being a marketing maverick, wrote the advertisement copy for his and his fellow co-founder's first product by hand. It has now been sold at an auction for a whopping $175,759, six times its original asking price.
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The ad copy for the Apple-1 computer written by Jobs is an early draft and was available on auction at RR Auctions. Launched with a mere 8 kilobytes of RAM, the ad lists out other features of the Apple-1 computer, like a full CRT terminal, expandable RAM up to 65 kilobytes via an external edge connector, and more.
Jobs tries to sell the computer by calling it "A real deal". The copy is undersigned "Steven Jobs".
Collectors' Favorite: Apple artifacts have fetched collectors huge sums of money. Earlier last week, bids for a sealed iPhone from 2007 fetched its owner a whopping $45,000, which is 75 times its asking price.
Another rare 4GB iPhone fetched a record $190,000.
Steve Jobs, who resigned over 12 years ago in 2011 before eventually passing away six weeks later, has been among the favorites, too. For instance, a 1983 letter from Steve Jobs with his signature fetched its owner a record $480,000.
Earlier, the original Apple founding contract fetched $1.59 million in 2011, more than 10x the initial estimates of $150,000.
Photo – wikimedia commons
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