Despite Facing Enormous Hurdles In US, TikTok Prepares To Fight Spotify, Apple Music

What Happened: Earlier this month, TikTok unveiled plans to roll out its very own music-streaming app, TikTok Music, in Brazil and Indonesia. 

See Also: Is TikTok Working On ChatGPT Clone? How It Could Give New Meaning To ‘Learned It On TikTok’

The implications of TikTok’s music-streaming venture could be monumental, especially if it makes its way into markets like the U.S., where the company filed a trademark application in May 2022. 

The app has already proven to be a powerful force in music discovery, with record labels, marketers, and artists investing heavily in TikTok influencers to feature tracks in videos.

If this venture comes to fruition, TikTok Music will immediately challenge established streaming giants like Spotify, Apple Music, and Tidal.

Not one to back down easily, TikTok filed a federal lawsuit against Montana over the state’s ban, making it a landmark case that will determine the extent of lawmakers’ authority to regulate the operations of a private company within their jurisdiction. 

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