Thom Browne Wins Lawsuit Against Adidas In Three-Stripe Logo Trademark

  • A Manhattan jury ruled that Adidas AG ADDDF ADDYY failed to prove luxury brand Thom Browne Inc's use of stripes on its clothing violated the sportswear giant's signature three-stripe trademark.
  • The jury found the fashion house's parallel stripe designs were not likely to cause consumer confusion with Adidas' products, ending a trial that began on January 3, Reuters reports
  • Adidas prosecuted New York designer Thom Browne's brand in 2021, claiming Thom Browne's four-bar and "Grosgrain" stripe patterns on its shoes and high-end activewear violated its three-stripe trademark rights.
  • Adidas eyed over $7.8 million in damages, plus additional punitive damages and a cut of Thom Browne's infringing sales. It also urged a court order stopping Thom Browne from using the designs.
  • Thom Browne previously used a three-bar design on its clothing, changing it to the four-stripe design after Adidas opposed it in 2007.
  • Thom Browne said the confusion was unlikely, citing their different markets, customers, and price points. It also said stripes were a standard design element for clothing.
  • Price Action: ADDDF shares traded at $158.88 in the premarket on the last check Friday.
Market News and Data brought to you by Benzinga APIs
Comments
Loading...
Posted In: NewsLegalMediaBriefs
Benzinga simplifies the market for smarter investing

Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.

Join Now: Free!