- Evercore ISI analyst Mark Mahaney said his 1,500-respondent U.S. quarterly survey on Netflix Inc (NASDAQ:NFLX) was "modestly positive."
- The survey revealed penetration reached a "record high" of 69% of respondents who used Netflix, up 2% quarter-over-quarter.
- Also Read: Needham Sees Netflix Losing Out To Amazon, Disney, Apple, and Other Streaming Rivals, Netflix Subscription Gets Costlier In UK, Ireland As It Seeks To Tap Growing Global Appetite For British Content
- The proportion of Netflix's happy users saw the "largest sequential decline in years," possibly due to rising competition and recent price hike.
- Mahaney reiterated an In-Line rating and $525 price target (44% upside) on Netflix.
- Price Action: NFLX shares traded higher by 2.72% at $367.24 on the last check Thursday.
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