Market Overview

Time Warner Cable, Madison Square Garden Announces Long-Term Marketing Deal

Share:
Related TWC
Apple Looks To Hollywood, 20 Years After Steve Jobs Said Content Makes Great Products
AT&T Unlikely To See Competition In Its Bid For Time Warner
Related MSG
Takeover Speculation In MSG Networks Is 'Inefficient'; Loop Downgrades To Sell
Dana White Enters Vince McMahon's Territory: Does He Have A Chance In Hell?

Time Warner Cable (NYSE: TWC) and The Madison Square Garden Company (NYSE: MSG) today announced a long-term marketing partnership that will align TWC's “Enjoy Better” brand campaign with concerts and sporting events taking place at The World's Most Famous Arena. As part of the partnership, TWC is now the naming partner for the Concert Series at Madison Square Garden, as well as an Official Partner of the New York Knicks and the New York Rangers. The new partnership will also enable TWC to use MSG's unrivaled ability to deliver unforgettable experiences to offer unique benefits exclusively for its New York City customers.

Posted-In: News Contracts

 

Related Articles (TWC + MSG)

View Comments and Join the Discussion!