Schurz Communications Expands Its Contract With Rentrak

RENTRAK CORPORATION

today announced two new markets and four new stations have been added to Schurz Communication's StationView Essentials contract. Joining the Rentrak client roster are WBDJ in Roanoke, Virginia as well as KSPR, K15CZ and KYTV in Springfield, Missouri. The agreement also renews the StationView Essentials subscription for KWCH, KSCW and KDCU (Univision) in Wichita, Kansas. Schurz Communications is a privately-owned communications company with a national portfolio of newspapers, television and radio stations and cable systems. "We've seen first-hand the value that Rentrak's audience information delivers to our sales and programming teams," said Marci Burdick, Senior Vice President, Schurz Communications. "With Rentrak's success in Wichita, it was an easy decision to support our Roanoke and Springfield stations in adding Rentrak services."