This Company Makes Every Sip of Gin a Sensational Experience with Its Recipe and Business Model

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The following post was written and/or published as a collaboration between Benzinga’s in-house sponsored content team and a financial partner of Benzinga.

Globally, the gin market has leapt from $14 billion in 2020 to a projected $20 billion by 2028 which is a CAGR of 4.9% during the forecast period 2021 to 2028, according to data by AlliedMarket Research.

The biggest gin market is Europe, which accounts for more than 50% of the global market. In the U.S., the market also is gaining momentum with 10 million cases of gin consumed annually. It is predicted that by 2025, the sales of gin will be over $3 billion in the U.S. alone.

The first bottle of gin, known as “Old Tom Gin,” was introduced in the U.S. by the English in the 18th century. This version of gin received friendly reception and gained popularity among Americans. Over 100 years later, in Weston, Connecticut, a new recipe of gin called TUCK Gin emerged after several years of trial and error. The company behind it is AKA Spirits Inc.

AKA Spirits joins in the race with other gin making companies such as Diageo plc DEO, Eastside Distilling Inc. EAST and Brown-Forman Corporation (NYSE: BF-B)

TUCK Gin, The Be-GIN-ning of a New Era?

Good things take time, and TUCK Gin believes that’s also true for a good craft gin. The many years taken to develop its ideal gin recipe is a sign that quality is a priority for the company and not just sales. Unlike some other gins, each botanical, the ingredients of gin, is individually distilled with meticulous care, thereby removing bitter off-flavors and making the gin taste brighter.

All of the carefully sourced ingredients are  non-GMO products, including hand-peeled grapefruit, fresh jasmine flowers, 2 junipers, and 6 other botanicals, making each sip a “sensational experience”. TUCK Gin won a silver medal at the 2019 New York World Spirits Competition.

AKA says that the great taste of TUCK Gin can be traced back to the detailed distillation process. Before blending, each botanical is laid to rest for 30 days, and then another 20 days or more once blended together. Distillation cuts are made by taste rather than temperature, and the water used is pH and mineral balanced so that it resembles the chemical composition of Weston Connecticut's Saugatuck River water table, where it was initially developed and from which its name derives.

“Separately distilling each botanical and using fresh botanicals where we can makes a huge difference to the flavor profile and smoothness of our gins,” said Jonathan Davies, the President and Chief Testing Officer of AKA Spirits.

Apart from making a flagship gin and a barrel aged gin, the company also produces gin-based ready-to-drink (RTD) cocktails that are aligned with the current market trends.

AKA Spirits Has A Low-Cost Capital Model

Davies also highlighted AKA’s business model, which involves leveraging a contract distilling model with the award-winning Matchbook Distilling Company, thereby eliminating the need to own and finance their own distillery, yet getting the benefits of first rate production expertise and equipment. This way, AKA hopes to minimize costs and capital. 

“Our business model allows us to grow many fold without employing significant capital. This leverage should provide great returns if executed effectively,” said Davies.

AKA states that Matchbook is ready for long-term commitment to the intensive process, unique ingredients, and high-quality focus that TUCK is built upon. 

On a mission to become an international gin brand, AKA Spirits is currently seeking investment to super-charge this push. You can learn more and invest in AKA Spirits (TUCK Gin) at

The preceding post was written and/or published as a collaboration between Benzinga’s in-house sponsored content team and a financial partner of Benzinga. Although the piece is not and should not be construed as editorial content, the sponsored content team works to ensure that any and all information contained within is true and accurate to the best of their knowledge and research. This content is for informational purposes only and not intended to be investing advice.

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