Who Wants a Baby Brand? Buy Buy Baby Ignites Bidding Frenzy as Bed Bath & Beyond Wobbles

Latest Startup Investment Opportunities:

• Bed Bath & Beyond Inc's BBBYQ baby gear unit, Buy Buy Baby, has attracted interest from at least two bidders amid expected business dissolution after the retailer declared bankruptcy.
• BBBYQ has planned to auction off its assets and keep some of its business alive.  
• An anonymous bidder expressed interest in buying Buy Buy Baby as a going concern and wants to keep about 75% of its stores open, CNBC reported.
• As per the report, the unnamed bidder sought an additional $50 million in capital alongside its current financial sponsor to support its bid. 
• Another interested bidder is Babylist, a direct-to-consumer baby registry website, that wants to buy the trademark and domain.
• Although, as of now, there are no interested parties to buy the Bed Bath banner and keep its stores open, some bidders are reportedly interested in buying BBBYQ's digital assets.
• Earlier in 2022 too, Buy Buy Baby drew interest from potential buyers, including activist investor Ryan Cohen, co-founder of Chewy Inc CHWY and chairperson of GameStop Corp GME, who termed the business unit being 'worth several billion dollars.'
• Price Action: BBBYQ shares closed lower by 2.54% at $0.25 on Friday.