Friday marked a “record-breaking” night for streaming platform Netflix (NASDAQ:NFLX) after 60 million households around the world watched the Jake Paul vs. Mike Tyson boxing event live, the company said on Saturday.
What Happened: Nearly 50 million households also tuned in live to watch the co-main event of Amanda Serrano vs. Katie Taylor, Netflix said. The audience gathered for the event held at the AT&T Stadium in Arlington, Texas, included Evander Holyfield, Shaquille O’Neal, Sugar Ray Leonard, Jerry Jones, Charlize Theron, and Ralph Macchio, among others.
“Paul vs. Tyson gate has surpassed $18 million, double the previous Texas gate record for combat sports in both boxing and MMA, topping Canelo Álvarez’s record of $9 million,” Netflix said while adding that 72.3k attendees gathered to witness the fights.
Paul defeated Tyson and Taylor won over Serrano on Friday.
Why It Matters: Netflix is currently attempting to bolster its live content. While it has previously aired live comedy stand-ups, award shows, roasts, and other special events, Friday was the first time it aired a boxing event live.
The successful foray into live sports content could potentially boost Netflix's subscriber base and revenue in the future.
Price Action: Netflix shares ended Friday’s trading session down 1.57%, closing at $823.96. The stock is up by about 76% year-to-date, according to data from Benzinga Pro.
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Image Credit: Netflix
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