Latest Study : Mens Personal Care Market Growth and Analysis in US 2014

Most up-to-date research on "Mens Personal Care - US - October 2014" to its huge collection of research reports. The men’s personal care category is expected to grow steadily due to men’s continued reliance on personal care staples, such as APDO and shaving products, which have traditionally been segmented by gender. Companies can accelerate market growth by encouraging men to trade up to male-specific products that offer them new functional benefits and attributes. Browse Detail Report With TOC @ http://www.researchmoz.us/mens-personal-care-us-october-2014-report.html Table of Content Scope and Themes What you need to know Definition Data sources Sales data Consumer survey data Qualitative consumer data Abbreviations and terms Abbreviations Terms Executive Summary The market Figure 1: Total US retail sales and fan chart forecast of men’s personal care products, at current prices, 2009-19 Market factors Increase in population of older men will have implications for the market Growing Hispanic and Black population will help grow the category Segment performance Figure 2: Total US retail sales and forecast of men’s personal care products, by segment, at current prices, 2011-16 Market players Figure 3: Share of MULO sales of men’s personal care products, by leading companies, 2014 The consumer Men have both aging and skin-related concerns Figure 4: Men’s top appearance concerns, any rank, July 2014 Personal care staples most popular products among men New retail concepts could better engage male personal care shoppers Figure 5: Interest in retail concepts, July 2014 Men value simplicity and function in their personal care routines Figure 6: Attitudes concerning grooming and personal care, July 2014 What we think Browse Reports in Personal Care @ http://www.researchmoz.us/personal-care-market-reports-132.html Issues and Insights Men value function and simplicity The issues The implications Improve the shopping experience The issues The implications Increase engagement with Black and Hispanic males The issues The implications Trend Applications Trend: Why Buy Trend: FSTR HYPR Trend: Cool Vending Market Size and Forecast Key points Sales and forecast of men’s personal care products Figure 7: Total US retail sales and forecast of men’s personal care products, at current prices, 2009-19 Figure 8: Total US retail sales and forecast of men’s personal care products, at inflation-adjusted prices, 2009-19 Steady growth expected for men’s personal care category Figure 9: Total US retail sales and fan chart forecast of men’s personal care products, at current prices, 2009-19 Forecast methodology Market Drivers Key points Male population is growing Figure 10: Male population aged 18+, by age, 2009-19 Growth among Hispanic and Black male populations will help the market Figure 11: Hispanic male population, aged 18 or older, by age 2009-19 Figure 12: Black male population, aged 18 or older, by age 2009-19

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