Twitter officially acquires TweetDeck

Following a report from earlier this month that claimed Twitter had acquired third-party client TweetDeck, TweetDeck officially announced the deal to the world today. The deal was completed yesterday, Tuesday May 24, and TweetDeck is now in the process of “joining the flock.”

The past three years have been an epic journey, with many highs and lows, accompanied by the constant thrill of never really knowing what to expect next. We've grown from one team member and a single user, to a team of fifteen and a user-base of millions. The reason for this growth is simple – our unwavering focus on providing high-quality tools and services for the Twitter-centric power-user. This has always been our core audience – the most active, influential and valuable users of Twitter and social media in general. Quality over quantity.

It is precisely for this reason that Twitter has acquired TweetDeck. The mainstream Twitter user-base is well catered for by twitter.com and the official mobile clients. And by becoming part of the official platform, TweetDeck will now fill that role for brands, influencers, the highly active and anyone that just needs “more power”.

TweetDeck also confirmed that it will remain based in London, England and will continue to develop and provide services for users.

While the price of the deal was not disclosed to the public, it's rumored to be around $40-$50 million.