Reynolds American Inc was incorporated in the state of North Carolina on January 2, 2004. The Company, through its subsidiaries, manufactures cigarettes and other tobacco products under the NATURAL AMERICAN SPIRIT brand in the United States. The Company's reportable operating segments are RJR Tobacco, American Snuff and Santa Fe. The RJR Tobacco segment consists of the primary operations of R. J. Reynolds Tobacco Company. American Snuff offers adult tobacco consumers a range of differentiated smokeless tobacco products, moist snuff. RJR Tobacco's brands include many of the selling cigarettes in the United States: CAMEL, PALL MALL, WINSTON, KOOL, DORAL and SALEM, MISTY and CAPRI. RJR Tobacco offers two types of modern smoke-free tobacco, CAMEL Snus and CAMEL Dissolvable. CAMEL Snus is pasteurized tobacco in a small pouch that provides convenient tobacco consumption. American Snuff's products include GRIZZLY, in the price-value category, and KODIAK, in the premium category. Santa Fe manufactures and markets cigarettes and other tobacco products under the NATURAL AMERICAN SPIRIT brand. RJR Tobacco also manages the cigarette brands, DUNHILL and STATE EXPRESS 555. McLane Company, Inc. is the customer of RJR Tobacco, American Snuff and Santa Fe. RJR Tobacco's competitors include Philip Morris USA Inc., Lorillard Tobacco Company, Liggett Group and Commonwealth Brands, Inc., as well as manufacturers of deep-discount brands. Santa Fe competes in the U.S. cigarette market with its NATURAL AMERICAN SPIRIT brand. American Snuff's competitor is U.S. Smokeless Tobacco Company LLC.