Julius Baer CEO Says Switzerland's Position As World's Banker To Super-Rich Isn't 'God Given'

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Complexity: Rickenbacher also noted the Swiss financial marketplace was an "outstanding ecosystem" but was facing challenges. "It is obvious that Swiss banks being in the international press is adding to this pressure and we as Swiss bankers have to respond," he said.

Talking about the merger of Credit Suisse Group AG (NYSE:CS) and UBS Group AG (NYSE:UBS), Rickenbacher said the integration of that order of magnitude will take a lot of resources and effort and will involve a lot of complexity.

"‘Too Big to Fail' [regulations] were designed to solve one problem . . . and in this case, they could not solve that problem," the Julius Baer CEO said. "[My] gut feeling and moral compass says that a private institution should be able to fail, and that is a good starting point," he added.

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