Twitter On A Downsizing Rampage Since Musk Takeover; Terminates Key Ad And Marketing Officials

In an expanding exodus of Twitter Inc's (NYSE:TWTR) top management, officials, including its advertising and marketing chiefs left the company in the past few days, Reuters reported.
Tesla Inc (NASDAQ:TSLA) CEO Elon Musk took over Twitter under a $44 billion deal last week.
The takeover followed the firing of CEO Parag Agrawal, Chief Financial Officer Ned Segal, and legal affairs and policy chief Vijaya Gadde.
Sarah Personette, Twitter's chief customer officer and ad boss, tweeted about her resignation last week.
Chief People and Diversity Officer Dalana Brand shared her resignation via a LinkedIn post last week.
General manager for core technologies Nick Caldwell confirmed his departure on Twitter.
Chief marketing officer Leslie Berland, Twitter's head of product Jay Sullivan, and its vice president of global sales, Jean-Philippe Maheu, have also left.
Musk's team will meet with advertisers this week in New York.
Hateful content has skyrocketed since Musk closed the deal. Use of the n-word has increased by nearly 500% on Twitter, said the Network Contagion Research Institute.
Mediabrands, a unit of ad holding company IPG, has advised its clients to pause advertising on Twitter for the next week pending more details about its plans to protect trust and safety on the platform.
Musk could slash 25% of its employees. Twitter had over 7,000 employees.

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