Benzinga

España
Italia
대한민국
日本
Français
Benzinga Edge
Benzinga Research
Benzinga Pro

  • Get Benzinga Pro
  • Data & APIs
  • Events
  • Premarket
  • Advertise
Contribute
España
Italia
대한민국
日本
Français

Benzinga

  • Premium Services
  • Financial News
    Latest
    Earnings
    Guidance
    Dividends
    M&A
    Buybacks
    Interviews
    Management
    Offerings
    IPOs
    Insider Trades
    Biotech/FDA
    Politics
    Healthcare
    Small-Cap
  • Markets
    Pre-Market
    After Hours
    Movers
    ETFs
    Options
    Cryptocurrency
    Commodities
    Bonds
    Futures
    Mining
    Real Estate
    Volatility
  • Ratings
    Analyst Color
    Downgrades
    Upgrades
    Initiations
    Price Target
  • Investing Ideas
    Trade Ideas
    Long Ideas
    Short Ideas
    Technicals
    Analyst Ratings
    Analyst Color
    Latest Rumors
    Whisper Index
    Stock of the Day
    Best Stocks & ETFs
    Best Penny Stocks
    Best S&P 500 ETFs
    Best Swing Trade Stocks
    Best Blue Chip Stocks
    Best High-Volume Penny Stocks
    Best Small Cap ETFs
    Best Stocks to Day Trade
    Best REITs
  • Money
    Investing
    Cryptocurrency
    Mortgage
    Insurance
    Yield
    Personal Finance
    Forex
    Startup Investing
    Real Estate Investing
    Prop Trading
    Credit Cards
    Stock Brokers
Research
My Stocks
Tools
Free Benzinga Pro Trial
Calendars
Analyst Ratings Calendar
Conference Call Calendar
Dividend Calendar
Earnings Calendar
Economic Calendar
FDA Calendar
Guidance Calendar
IPO Calendar
M&A Calendar
Unusual Options Activity Calendar
SPAC Calendar
Stock Split Calendar
Trade Ideas
Free Stock Reports
Insider Trades
Trade Idea Feed
Analyst Ratings
Unusual Options Activity
Heatmaps
Free Newsletter
Government Trades
Perfect Stock Portfolio
Easy Income Portfolio
Short Interest
Most Shorted
Largest Increase
Largest Decrease
Calculators
Margin Calculator
Forex Profit Calculator
100x Options Profit Calculator
Screeners
Stock Screener
Top Momentum Stocks
Top Quality Stocks
Top Value Stocks
Top Growth Stocks
Compare Best Stocks
Best Momentum Stocks
Best Quality Stocks
Best Value Stocks
Best Growth Stocks
Connect With Us
facebookinstagramlinkedintwitteryoutubeblueskymastodon
About Benzinga
  • About Us
  • Careers
  • Advertise
  • Contact Us
Market Resources
  • Advanced Stock Screener Tools
  • Options Trading Chain Analysis
  • Comprehensive Earnings Calendar
  • Dividend Investor Calendar and Alerts
  • Economic Calendar and Market Events
  • IPO Calendar and New Listings
  • Market Outlook and Analysis
  • Wall Street Analyst Ratings and Targets
Trading Tools & Education
  • Benzinga Pro Trading Platform
  • Options Trading Strategies and News
  • Stock Market Trading Ideas and Analysis
  • Technical Analysis Charts and Indicators
  • Fundamental Analysis and Valuation
  • Day Trading Guides and Strategies
  • Live Investor Events
  • Pre-market Stock Analysis and News
  • Cryptocurrency Market Analysis and News
Ring the Bell

A newsletter built for market enthusiasts by market enthusiasts. Top stories, top movers, and trade ideas delivered to your inbox every weekday before and after the market closes.

  • Terms & Conditions
  • Do Not Sell My Personal Data/Privacy Policy
  • Disclaimer
  • Service Status
  • Sitemap
© 2026 Benzinga | All Rights Reserved
May 19, 2022 3:46 PM 1 min read

Apple Unveils New Product To Board: 'What's After The iPhone?'

by Adam Eckert Benzinga Editor
Follow
AAPL Logo
AAPLApple Inc
$255.30-0.19%
Overview

Apple Inc (NASDAQ:AAPL) provided its board a sneak peek of its long awaited mixed-reality headset last week, which led some to speculate the product could be unveiled as soon as this year. 

Apple has also reportedly accelerated the development of rOS, or reality operating system, the software that is expected to power the AR/VR device.

This info aligns with developments from February, in which Apple's developer community increased speculation about a new operating system after finding new references to "realityOS" in Apple's app store upload logs and open source code.

Related Link: What Is 'realityOS' And What Does It Mean For Apple Investors?

Why It Matters: Steve Kovach, a tech correspondent for CNBC who covers Apple, weighed in on the reports shortly after Bloomberg. 

"Just based on my knowledge of how Apple does these things, I would not be surprised if we see it come out this fall with the iPhone event and then go on sale actually about six months later, early in 2023," Kovach said Thursday afternoon on CNBC.

He noted that Apple declined to comment on the report, but he elaborated on the matter based on previous coverage, saying the company has hopes that its headset could one day replace the iPhone.

"Everyone asks, 'What's after the iPhone? What's after the iPhone?' This might be it," Kovach said. 

AAPL Price Action: Apple shares were down 2.38% at $137.47 late in Thursday's session, according to data from Benzinga Pro.

Photo: frankieleon from Flickr.

Market News and Data brought to you by Benzinga APIs

© 2026 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.

To add Benzinga News as your preferred source on Google, click here.


Posted In:
NewsTechBloombergCNBC

What Happened: According to a Bloomberg report citing people with knowledge of the matter, Apple execs tested a version of the company's highly anticipated AR/VR headset last week, suggesting that product development has advanced significantly. 

AAPL Logo
AAPLApple Inc
$255.30-0.19%
Overview
Comments
Loading...