Choice Hotels Partners With IDeaS To Enable Franchisee Revenue Growth

by Shivani Kumaresan, Benzinga Staff Writer

April 18, 2022 11:57 AM | 1 min read | Make a Comment

Choice Hotels International Inc CHH has signed a partnership with hospitality revenue management software and services provider IDeaS.
The collaboration will help enable franchisee revenue growth across Choice Hotels' entire global enterprise of more than 7,000 hotels.
IDeaS, along with Choice Hotels, developed ChoiceMax, a mobile-first revenue management solution designed for quick implementation, immediate efficiency, and to help with revenue gains.
IDeaS' mobile app empowers Choice Hotels franchisees to manage channels, rates, and inventory more effectively by adapting to local market trends in real-time.
Price Action: CHH shares are trading lower by 0.97% at $140.69 on the last check Monday.

Benzinga simplifies the market for smarter investing

Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.