Kroger Partners With Kipster Farms For Cage-Free Eggs

  • Kroger Co KR plans to bring carbon-neutral, cage-free eggs to retail shelves in the U.S. through a strategic partnership with Kipster Farms, an egg production system founded in The Netherlands.
  • Kipster system provides a cage-free, natural-like wooded environment and uses chicken feed made from surplus food from bakeries and other food producers.
  • Kroger expects the new Simple Truth eggs to expand the line of natural and more sustainable choices as part of its 'Our Brands' product portfolio.
  • Simple Truth and Kipster eggs are expected to be available in select stores in late 2022.
  • Kroger partner MPS Egg Farms recently started construction on the first production facility using the proprietary Kipster system.
  • Price Action: KR shares are trading lower by 2.46% at $40.51 on the last check Wednesday.
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