Comscore, Newsmax Ink Digital Audience Measurement Agreement

Media measurement and analytics company ComScore Inc (NASDAQ: SCOR) inked an agreement to provide news and opinion website Newsmax with Comscore's digital audience measurement.
The financial terms of the contract were not disclosed.
Newsmax will have access to Comscore's signature Media Rating solutions, including Media Metrix® Multi-Platform, to better interpret audience behavior and media consumption across desktop and mobile devices.
Comscore Media Ratings offers a 360-degree view of consumption based on huge, passively-collected datasets.
Price action: SCOR share prices traded lower by 1.94% at $3.53 on the last check Wednesday.