Why Apple Is A Lot Like Disney: Jim Cramer Makes The Case

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Walt Disney Co DIS made one thing clear in its Tuesday earnings report: the company is a lot like Apple Inc. AAPL, said CNBC's Jim Cramer.

What Happened

Whenever Apple releases a new iPhone, it is typically met with huge interest from consumers, Cramer said during Wednesday's "Squawk on the Street" segment. Similarly, when Disney releases new movies, it is typically met with the same amount of enthusiasm — a rare accomplishment in the media business. Disney CEO Bob Iger is "not getting enough credit" for running the company, which in Cramer's view is "better than any other consumer product that I've seen other than Apple."

"It literally is like [Disney releases] an iPhone 6, iPhone 7, iPhone 8," he said. 

Iger said during the post-earnings conference call that Disney's portfolio of movie studios account for nine of the 10 biggest domestic box office openings of all time.

"I just look at this Disney quarter and I say, 'no company has the ability to produce something every single quarter,'" Cramer said.

Why It's Important

The problem for Disney's stock is that investors aren't focusing on its studio "hit machine," Cramer said. Rather, investors are concerned with the company's disclosure it needs to spend more in its BAMTech subsidiary and a potential bidding war to buy Twenty-First Century Fox Inc FOXA's media assets.

What's Next

The bull-bear case for Disney will continue for some time. Bears are winning Wednesday's battle in the meantime, with Disney's stock down 1.73 percent at the time of publication. 

Related Links:

4 Key Takeaways From Disney's Q2 Print

Everything We Know About Disney's Bid For 21st Century Fox Assets

"Black Panther" screenshot courtesy of Disney. 

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Posted In: MediaBob IgerCNBCiPhoneJim Cramermovies
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