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© 2026 Benzinga | All Rights Reserved
April 17, 2023 2:19 PM 2 min read

GitLab's AI Copilot Will Remain Strong Despite Microsoft's Threat: Analyst

by Anusuya Lahiri Benzinga Editor
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ArticleFeaturedTickersList12345!!!

  • Truist analyst Joel P. Fishbein Jr. reiterates a Buy rating on GitLab Inc (NASDAQ:GTLB) with a price target of $50.
  • The Supply Chain Management (SCM) market has been a critical area of focus in the analyst's coverage following Microsoft Corp's (NASDAQ:MSFT) investment in OpenAI and the rollout of their Copilot tool for code suggestions. 
  • Last week, GitLab quietly rolled out the public beta version of their code suggestions tool.
  • From the analyst's industry conversations, he believes that GitLab can create a substantial competitor to Copilot and sees a full-scale release sometime this summer. 
  • He also thinks that partnerships will factor into their AI strategy and likely work with other more prominent players. 
  • Importantly, none of the enterprise IT customers or sellers he spoke with have fully adopted Copilot into large-scale production environments. He believes that there are hurdles in security, governance, and compliance that will prevent this at the enterprise level in 2023. 
  • The pricing changes that GitLab rolled out in early April are the critical driver in the fundamental story for the company from here. 
  • Over the following year, as the renewals come through, he anticipates that the potential ARR uplift from the intermediate pricing for Premium customers alone could drive as much as $50 million - $70 million in ARR upside to current Street numbers through FY25.
  • Although it is too early to know the full impacts of the pricing change, he notes that the company did not allow early renewals, which removes a pull-forward effect from current customers in 1Q24 and smooths the model trajectory in FY25. 
  • The pricing increase and the reduction in workforce in February could drive leverage on the bottom line. 
  • The analyst estimates an annualized benefit of $27 million per year, and the upside from new pricing could drive positive FCF by the end of FY24. 
  • He believes the structural uplift to the top and bottom lines from the pricing increase will drive a beat-and-raise cadence from the company through FY25. 
  • Price Action: GTLB shares traded higher by 1.98% at $32.98 on the last check Monday.
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© 2026 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.


Posted In:
Analyst ColorNewsPrice TargetReiterationAnalyst RatingsTechBriefsExpert Ideas
GTLB Logo
GTLBGitLab Inc
$31.44-0.35%
Overview
MSFT Logo
MSFTMicrosoft Corp
$414.050.19%
GTLB Logo
GTLBGitLab Inc
$31.44-0.35%
Overview
MSFT Logo
MSFTMicrosoft Corp
$414.050.19%
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