JMP Securities Sees Huge Upside In DoubleVerify Thanks To Facebook

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  • JMP Securities analyst Andrew Boone reiterated an Outperform rating and $41 price target on DoubleVerify Holdings Inc DV, implying a 28% upside.
  • Facebook, rebranded as Meta Platforms Inc FB, suggested plans to work with third parties for brand safety on its News Feed in what could be an ~$200 million opportunity for DoubleVerify, Boone notes.
  •  With product development in 2022, and revenue beginning in 2023, the analyst is incrementally confident that revenue growth can sustain 30%+ levels.
  • DoubleVerify is a digital media measurement and analytics software platform.
  • Price Action: DV shares traded higher by 2.17% at $32.1 on the last check Friday.
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