Norwegian Cruise Line Plans Major Upgrade To Bahamian Island Retreat

Cruise line operator Norwegian Cruise Line Holdings Ltd. NCLH announced on Sunday that it is gearing up for a major revamp of its private Bahamian island, Great Stirrup Cay. A slate of new attractions and facilities is scheduled to open by late 2025.

The cruise operator plans to enhance visitor enjoyment with a range of new features, such as a redesigned welcome center and a modernized main pool area.

These additions are expected to launch alongside a newly built pier designed to dock several vessels at once.

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“These newly announced enhancements to Great Stirrup Cay will further improve the guest experience on the island, which is already one of our top-rated destinations worldwide,” said President and CEO, Harry Sommer.

“Along with the completion of a new multi-ship pier later this year, we’re improving both access and amenities on the island. As we anticipate annual guest visits to exceed one million by 2026, we are actively evaluating additional investments in the island to support that growth and expand the amenities our guests can enjoy.”

The new features will cater to a wide range of travelers, from families to solo vacationers. Plans include a large swimming pool equipped with a swim-up bar, a splash zone for children, and cabanas for poolside lounging.

Premium amenities from the fleet are also headed to shore. The island will soon feature signature onboard experiences such as the adults-only Vibe Beach Club and Horizon Park, a leisure area focused on lawn games and open-air relaxation.

JPMorgan analyst Matthew R. Boss recently raised his rating on Norwegian Cruise Line stock to Overweight, pointing to strong consumer demand and a continued pricing advantage of cruises compared to traditional land vacations.

The company reported fourth-quarter revenue growth of 6% year-on-year to $2.109 billion with an occupancy percentage of 100.8%.

Norwegian Cruise Line operates three cruise brands with 33 ships and 70,050 berths, offering trips to around 700 global destinations. The company plans to expand its fleet by 12 ships by 2036, adding roughly 37,500 berths.

Price Action: NCLH shares are trading higher by 0.70% at $16.44 at the last check on Monday.

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