PNC Financial Services Group Inc was incorporated under the laws of the Commonwealth of Pennsylvania in 1983. The Company is a diversified financial services company in the United States; and is engaged in retail banking, corporate and institutional banking, asset management, and residential mortgage banking, providing products and services nationally, as well as other products and services in its markets located in Pennsylvania, Ohio, New Jersey, Michigan, Illinois, Maryland, Indiana, North Carolina, Florida, Kentucky, Washington, D.C., Delaware, Alabama, Virginia, Missouri, Georgia, Wisconsin and South Carolina. It also provides products and services internationally. The Company operates in six reportable business segments: Retail Banking; Corporate & Institutional Banking; Asset Management Group; Residential Mortgage Banking; BlackRock; and Non-Strategic Assets Portfolio. The Retail Banking segment provides deposits, lending, brokerage, investment management and cash management services to consumer and small business customers within its primary geographic markets. Its customers are serviced through branch network, ATMs, call centers, online banking and mobile channels. The Corporate & Institutional Banking segment provides lending, treasury management, and capital markets-related products and services to mid-sized and large corporations, government and not-for-profit entities. Lending products include secured and unsecured loans, letters of credit and equipment leases. Treasury management services include cash and investment management, receivables management, disbursement services; funds transfer services, information reporting and international trade services. Capital markets-related products and services include foreign exchange, derivatives, securities, loan syndications and mergers and acquisitions advisory and related services to middle-market companies. The Asset Management Group segment includes personal wealth management for high net worth and ultra-high net worth clients and institutional asset management. Wealth management products and services include investment and retirement planning, customized investment management, private banking, tailored credit solutions, and trust management and administration for individuals and their families. Institutional asset management provides investment management, custody administration and retirement administration services. The Residential Mortgage Banking segment directly originates first lien residential mortgage loans, on a nationwide basis with a presence within the retail banking footprint, and originates loans through majority owned affiliates. Mortgage loans represent loans collateralized by one-to-four-family residential real estate. The BlackRock segment is an investment management, risk management and advisory services for institutional and retail clients. It provides diversified investment management services to institutional clients, intermediary investors and individual investors through various investment vehicles. Investment management services consist of the management of equity, fixed income, multi-asset class, alternative investment and cash management products. It offers investment products in a variety of vehicles, including open-end and closed-end mutual funds, iShares exchange-traded funds, or ETFs, collective investment trusts and separate accounts. The Non-Strategic Assets Portfolio segment includes a consumer portfolio of mainly residential mortgage and brokered home equity loans and lines of credit, and a small commercial loan and lease portfolio. The Company competes with BB&T Corporation; Comerica Inc.; Fifth Third Bancorp; KeyCorp; The PNC Financial Services Group, Inc.; SunTrust Banks, Inc.; U.S. Bancorp; Regions Financial Corporation; Wells Fargo & Company; Capital One Financial, Inc.; Bank of America Corporation; M&T Bank; and JP Morgan Chase and Company.
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