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Benzinga Cannabis Hour Recap: The Importance Of Partnerships, Trustworthy Products, Being Recession-Proof
Monday, February 22, 2021 - 8:45am | 932As cannabis gains wider acceptance, brands are faced with a major challenge — breaking into new markets. TILT Holdings (OTCQX: TLLTF) president Gary Santo thinks that a key to understanding the present state of things within the industry is to look at the future and the trend...
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Thinking About Launching A Cannabis Consumer Product? Here's What You Should Know
Monday, November 19, 2018 - 4:50pm | 953The cannabis industry is attracting entrepreneurs aiming to capture a slice of the market, which BDS Analytics and ArcView Market Research estimate could reach $11 billion this year and grow to $23 billion by 2022. In a short span, the industry has evolved beyond the traditional flower and into...
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Consumer Study Shows Which Cannabis Brands Are Winning The Design Race And Why
Monday, June 26, 2017 - 2:13pm | 1115Last week, a graphic designer shared a link to a post titled “How Sophisticated Branding Aims to Make You Rethink Cannabis” with Benzinga. The article, published on Adobe Systems Incorporated (NASDAQ: ADBE)’s creative community/blog "99U" explained how distinct branding was...