Shake Shack Inc was incorporated as a Delaware corporation on September 23, 2014. The Company is a roadside burger stand serving a classic American menu of burgers, hot dogs, crinkle-cut fries, shakes, frozen custard, beer and wine. The Company along with its subsidiaries operates and licenses restaurants in the restaurant industry, serving hamburgers, hot dogs, crinkle-cut fries, shakes, frozen custard, beer and wine. The Company owns and operates Shake Shack restaurants in six states and the District of Columbia. The Company operates approximately 84 Shacks including 44 domestic company-operated Shacks, five domestic licensed Shacks; and 35 international licensed Shacks. The raw material to company for burgers is supplied by the slaughterhouses and ground and formed beef patties supplied by regional grinders. The Company has five approved sources of raw material in the United States and seven approved suppliers in other countries. The Company's brand's promotion includes public relations, digital and social media, promotions, and in-store messaging. The Company's trademarks include Shake Shack, ShackBurger, Shack-Cago Dog, SmokeShack, ShackMeister, Shack20, Pooch-ini and Stand for Something Good. The Company competes in the restaurant industry and competes with burger restaurants and fast casual restaurants, quick service restaurants, convenience food stores, delicatessens, supermarkets, club stores and casual dining restaurants. The Company is subject to extensive federal, state and local government regulation, including those relating to, among others, public health and safety, zoning and fire codes, and franchising.
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