Ryan Reynolds Sold Mint Mobile For $1.35 Billion — Now He's Invested In The Apparel Company For Travis Kelce's Podcast

Ryan Reynolds isn’t just a charismatic actor known for his quick wit and blockbuster roles — he’s also forged a reputation as a shrewd business owner. Beyond his Hollywood success, Reynolds has made strategic investments across diverse industries, showcasing his knack for identifying and growing promising ventures.

One of his most successful investments was Mint Mobile, a disruptive player in the telecommunications industry. Reynolds’s unconventional marketing strategies propelled the company’s growth, culminating in its recent $1.35 billion acquisition by T-Mobile. The deal was announced in March 2023 and finalized by May 1 after receiving regulatory approval. Reynolds will remain a key figure, ensuring the brand retains its distinct appeal within T-Mobile. Estimates suggest Reynolds could net $300 million from the sale since he owned around 25% of the company.

Don't Miss:

But Reynolds’ interests don’t end with telecom. Alongside fellow actor Rob McElhenney, he became a co-owner of Wrexham AFC, a Welsh football club steeped in history but suffering setbacks. This unlikely investment is chronicled in the popular "Welcome to Wrexham" docuseries. Their transformative approach, infusing the club with fresh energy and strategic marketing, has revitalized its fortunes on and off the field. The duo’s impact reaches beyond the club itself, positively influencing Wrexham’s community and tourism.

Reynolds’ entrepreneurial spirit has even touched the fashion world. His investment firm, Maximum Effort Investments, has invested in Homage, a vintage-inspired sports and licensed apparel company. Homage is known for creating hats for NFL players Jason Kelce and Travis Kelce’s "New Heights" podcast, which gained significant attention after Taylor Swift was seen wearing one at Coachella. This funding will allow Homage to expand its production capabilities and team, and further its reach in the licensed apparel market, deepening partnerships with major sports leagues and cultural icons.

Trending: Amid the ongoing EV revolution, previously overlooked low-income communities now harbor a huge investment opportunity.

From telecommunications to sports teams and fashion, Ryan Reynolds’ investment portfolio reflects his keen eye for spotting potential in startups. His business ventures, fueled by his marketing savvy and comedic flair, not only generate financial returns but also leave a lasting impact. 

Reynolds’ success in marketing likely stems from his hands-on involvement in his investments. He admits he’s not an expert in making investments, yet his strategic involvement suggests otherwise. By actively participating in brand strategy and promotional activities, Reynolds ensures his projects resonate with audiences, further driving their success. This approach, blending his entertainment skills with business acumen, has proven effective across various sectors, enhancing the value and appeal of his ventures.

Investing in startups isn’t exclusive to celebrities like Ryan Reynolds. Anyone interested in startups has the potential to invest. Various platforms and investment groups allow individuals to invest in early-stage companies. These opportunities empower everyday investors to potentially replicate the kind of success Reynolds has achieved, provided they approach their investments with a strategic mindset and an understanding of the market they are entering.

Keep Reading:

Market News and Data brought to you by Benzinga APIs
Posted In: StartupsStartups Access
Benzinga simplifies the market for smarter investing

Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.

Join Now: Free!