Bulls vs Bears
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$98.63
0.480.49%
At close: Sep 28, 5:00 PM EST
$98.63
N/A
After Hours: 4:03 PM EST
Wayfair Inc
WNYSE
Wayfair Market Sentiment
Market sentiment signals for Wayfair (W): analyst consensus, short interest, options flow and insider activity.
Key Signals
Analyst Consensus▲ Buy
Short Interest▼ 13.7% short float
Options Flow▲ 0.53 P/C ratio
Insider Activity— N/A
Analyst Consensus
Buy
32 analysts
Options Flow (P/C)
0.53
More calls — Bullish
1,938 calls · 1,020 puts
Avg Consensus PT
$115
+17.0%
Highest Price Target
$156
+58.2%
UBS
Lowest Price Target
$49
-50.3%
B of A Securities
Short Interest
13.7%
Rising — Bearish
Insider Activity (30d)
—
Short Interest — % of Float
Recent Analyst Actions
| Date | Firm | Analyst & Accuracy | Upside / Downside | PT Change | Action | Rating |
|---|---|---|---|---|---|---|
| Aug 20, 2026 | Rosenblatt | Scott Devitt— | +26.7% | $125 | Initiate | Buy |
| Aug 14, 2026 | Bernstein | Nikhil Devnani— | +26.7% | $100 → $125 | Upgrade | Market Perform→Outperform |
