Wayfair Market Sentiment

Wayfair Inc

WNYSE

Trade with Public

$106.60

2.532.43%

At close: Aug 7, 5:00 PM EST

$106.60

N/A

After Hours: Aug 7, 4:03 PM EST

Earnings: Q2 2026 Earnings were released on Tue Aug 4th, before the market open

Conference Call: The most recent conference call started at 8:00 AM, 5 days ago

Click to view the webcast

Overview News Earnings Forecast Price Targets FinancialsSentimentOwnership Compare Options Stock Report

Wayfair Market Sentiment

Market sentiment signals for Wayfair (W): analyst consensus, short interest, options flow and insider activity.

Key Signals

Analyst Consensus▲ Buy

Short Interest▲ 18.4% short float

Options Flow▲ 0.64 P/C ratio

Insider Activity— N/A

Analyst Consensus

Buy

32 analysts

Options Flow (P/C)

0.64

More calls — Bullish

3,606 calls · 2,312 puts

Avg Consensus PT

$109

+2.7%

Highest Price Target

$156

+46.3%

UBS

Lowest Price Target

$35

-67.2%

Loop Capital

Short Interest

18.4%

Declining — Bullish

Insider Activity (30d)

—

Short Interest — % of Float

Recent Analyst Actions

Date	Firm	Analyst & Accuracy	Upside / Downside	PT Change	Action	Rating
Aug 5, 2026	UBS	Michael Lasser—	+46.3%	$118 → $156	Maintained	Buy
Aug 5, 2026	TD Cowen	John Blackledge—	+3.2%	$75 → $110	Maintained	Hold
Aug 5, 2026	Truist Securities	Youssef Squali—	+26.6%	$99 → $135	Maintained	Buy
Aug 5, 2026	RBC Capital	Steven Shemesh—	-13.7%	$78 → $92	Maintained	Sector Perform
Aug 5, 2026	Evercore ISI Group	Oliver Wintermantel—	+22.0%	$100 → $130	Maintained	Outperform
Aug 5, 2026	Guggenheim	Steven Forbes—	+26.6%	$100 → $135	Maintained	Buy
Aug 5, 2026	Wells Fargo	Zachary Fadem—	+22.0%	$100 → $130	Maintained	Overweight
Aug 5, 2026	Wedbush	Ygal Arounian—	+17.3%	$85 → $125	Maintained	Neutral
Aug 5, 2026	BMO Capital	Brian Pitz—	+7.9%	$105 → $115	Maintained	Market Perform
Aug 5, 2026	Needham	Bernie McTernan—	+24.8%	$83 → $133	Maintained	Buy
Jul 29, 2026	UBS	Michael Lasser—	+10.7%	$115 → $118	Maintained	Buy
Jul 28, 2026	JP Morgan	Christopher Horvers—	+1.3%	$105 → $108	Maintained	Overweight
Jul 16, 2026	Wedbush	Ygal Arounian—	-2.4%	$104	Assumes	Neutral
Jul 8, 2026	Benchmark	Mark Zgutowicz—	—	—	Initiate	Hold
Jun 23, 2026	Evercore ISI Group	Oliver Wintermantel—	-6.2%	$80 → $100	Maintained	Outperform
Jun 2, 2026	Evercore ISI Group	Oliver Wintermantel—	-25.0%	$75 → $80	Maintained	Outperform
May 20, 2026	Guggenheim	Steven Forbes—	-6.2%	$100 → $100	Maintained	Buy
May 19, 2026	Citigroup	Ronald Josey—	-10.9%	$110 → $95	Maintained	Buy
May 8, 2026	Mizuho	David Bellinger—	-15.6%	$110 → $90	Maintained	Outperform
May 1, 2026	Canaccord Genuity	Maria Ripps—	+7.9%	$125 → $115	Maintained	Buy
May 1, 2026	UBS	Michael Lasser—	+7.9%	$130 → $115	Maintained	Buy
May 1, 2026	TD Cowen	John Blackledge—	-29.6%	$88 → $75	Maintained	Hold
May 1, 2026	RBC Capital	Steven Shemesh—	-28.7%	$92 → $76	Maintained	Sector Perform
May 1, 2026	Guggenheim	Steven Forbes—	-6.2%	$120 → $100	Maintained	Buy
May 1, 2026	Evercore ISI Group	Oliver Wintermantel—	-25.0%	$90 → $80	Maintained	Outperform