KongZhong Launches Mobile RPG Game "Kooky Three Kingdoms"

KongZhong Corporation

successfully released one of its self developed mobile games, Kooky Three Kingdoms, on January 6th to the China market. It was simultaneously released on multiple smartphone game platforms including 360, UCWeb, 91, PP, Peasecod, Duoku and Gfan, etc. On two of China's leading smartphone game channels, 360 and 91, players have given Kooky Three Kingdoms some of the platform's highest ratings, demonstrating the strong market acceptance of the game. As part of the game's open beta promotion, KongZhong invited one of the most popular Chinese music band leaders, Da Zhangwei, to collaborate on the launch, helping to support the game's branding as a premium quality smartphone mobile game. In the first three days after its release, Kooky Three Kingdoms's Baidu index has increased by 600%, making it one of most popular mobile games in 2014.