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© 2026 Benzinga | All Rights Reserved
March 11, 2019 12:00 PM 3 min read

Seabluff at Playa Vista, The New Home Company's First Community in the Heart of Silicon Beach, Celebrates Grand Opening of Furnished Model and Sales Gallery

by Business Wire
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NEW HOME has already sold more than one-half of Seabluff's 75 residences to a wide-range of buyers attracted to its urban village lifestyle.

The New Home Company (((NEW HOME, NYSE:NWHM) today announced the official opening of Seabluff, a collection of 75 contemporary townhomes and stylishly stacked flats within Playa Vista, the connected urban community on the Westside of Los Angeles. A public Grand Opening of Seabluff's furnished model home and sales gallery is set for March 23, 2019.

Seabluff marks the final opportunity for newly constructed attached, for-sale homes in Playa Vista and is NEW HOME's first community in the heart of Silicon Beach. NEW HOME has enjoyed a successful pre-opening sales campaign at Seabluff, during which over half of the 75 residences have sold, including all of the two-story townhomes. A select collection of the one-story flats is still available for purchase.

At Seabluff, the highly acclaimed KFA Architecture created the modern designs with open floorplans, warm wood accents, patio decks and shared courtyards. The stacked flats range from 1,107 to 1,848 square feet with two to three bedrooms and up to three bathrooms. Prices begin in the low $1 millions.

"Seabluff is a neighborhood that appeals to both young professionals and empty nesters looking for an urban village lifestyle in one of Southern California's most vibrant new-home communities," said NEW HOME Chief Marketing Officer, Joan Marcus Webb. "We have been so pleased with our pre-sale success which launched from our sales pod last year, and now with the grand opening of our furnished model, we expect the remaining flats to sell out in the coming months."

Seabluff is within walking distance to The Campus at Playa Vista, the hub of creative and tech companies such as IMAX, Google, YouTube Space L.A., Yahoo, and ICANN, and media firms including Group M, Fullscreen and 72andSunny. Seabluff is also close to the dining at Playa Vista's retail and entertainment center Runway Playa Vista and to the recreation of The Resort, a private resident club.

Residents of Seabluff will also enjoy Playa Vista's 29 urban parks, including Concert Park, a community favorite for outdoor concerts and movies, picnics, food trucks, yoga and leisurely walks.

Those interested in a new home at Seabluff are encouraged to visit www.SeabluffNWHM.com to join the Interest Registry and receive updates on the neighborhood.

About Playa Vista

About The New Home Company

View source version on businesswire.com: https://www.businesswire.com/news/home/20190311005315/en/

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Playa Vista, a Brookfield Residential community, is one of the most innovative and connected urban communities in the United States. Located on property once occupied by Howard Hughes' aircraft plant, runway and hangars, Playa Vista today is a thriving and evolving mixed-use hub for homes, creative offices, retail, parks and open space as well as home to special events. More than 10,000 people now live and work in Playa Vista. The community's final collections of homes are among the few new, for-sale offerings in Silicon Beach, where property values continue to appreciate.

NEW HOME is a publicly traded company listed on the New York Stock Exchange under the symbol "NWHM." It is a new generation homebuilder focused on the design, construction and sale of innovative and consumer-driven homes in major metropolitan areas within select growth markets in California and Arizona, including coastal Southern California, the San Francisco Bay area, metro Sacramento and Phoenix. NEW HOME is a multi-year recipient of "The Eliant" for Best Overall Customer Experience in the Eliant Homebuyers' Choice Award's multi-divisional builder segment. NEW HOME was twice named to the Inc. Magazine Founders 40 list, recognizing public companies that have maintained a strong entrepreneurial spirit. For more information about the company or its current new-home offerings, visit www.NWHM.com.

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