Gamelancer Media Corp: Revenues Projected To Rise 238% In 2023; CEO, Jon Dwyer, Shares Insights

Gamelancer Media Corp GAMGF has recently announced its Q4 2022 financial results, projecting a substantial increase in revenues and gross profit margin for FY 2023. The media production and entertainment company forecasts an estimated booked revenue of $8.6 million, marking a 238% YoY increase. The company's gross profit margin is expected to reach 68%, up 8% YoY, and total expenses are projected to reduce by 36% YoY, with EBITDA predicted to be positive.

As per Jon Dwyer, Chairman & CEO of Gamelancer Media Corp:

“This year is about generating positive EBITDA for Gamelancer and continuing to demonstrate that our client spend on TikTok and Snapchat is scalable. The ebbing of data mining in the ad-tech era when targeting consumers was finite and has been significantly diminished by legislation to reduce every social media platform's ability to mine data on its users. As such, advertising has moved away from still images on Facebook to convert users they know need a certain product (thanks to data collected from their web browsers), to an era where creative is once again the tool to convert users to purchase a product on-platform. Without data telling you a user's preferences, where they shop, and what they buy…brands are forced to utilize creative and appropriate data aggregation to target users and convert them into customers. Consequently, new data laws have created an industry where creative + distribution is now the key tool to converting users to consumers. Enter Gamelancer.”

Gamelancer's growth is being supported by its strategic partnerships with TikTok and Snapchat, as well as its unique business model. The company focuses on User Generated Content (UGC) and offers exclusive distribution packages to brands, agencies, and creators, with its 44 owned-and-operated channels spanning TikTok, Snapchat, and Instagram, enabling customized campaigns that optimize results.

The recent change in the ad-tech era towards creative and appropriate data aggregation, following the ebbing of data mining, is another key factor contributing to Gamelancer's success. Brands are now forced to utilize creative and appropriate data aggregation to target users and convert them into customers. Consequently, new data laws have created an industry where creative + distribution is now the key tool to converting users to consumers.

Gamelancer's collaboration with major brands such as Samsung, NFL, and Schedule I Financial Institution has led to profound engagement and conversion results, resulting in repeat business and increased budgets with each subsequent campaign. This repeat business is responsible for a significant proportion of Gamelancer's current revenue and projected guidance in its financial forecast.

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