Beyond Alternatives LLC, a subsidiary of TAAT GLOBAL ALTERNATIVES INC. TOBAF TAAT 2TP will be pursuing additional applications of the company’s proprietary base material in emerging market areas.
The first brand to be brought to market by Beyond Alternatives is titled Jayvees, and will be launched at the CHAMPS trade show event in Las Vegas; taking place from February 8, 2023 through February 11, 2023.
The base material in Jayvees, which underwent years of development by TAAT founder Joe Deighan and chief science officer Dr. Cindy Orser, has an advanced patent-pending formulation of reconstituted hemp. Accroding to the company, the proprietary formulation of the base material is conducive to a high production velocity, allowing for favorable cost efficiency as well as a low barrier to upward scaling of production volume.
Jayvees Brand Overview
Jayvees will initially offer four smokable varieties (Blue Dream, Menthol, OG Kush, and Tropical), sold in packs of ten sticks referred to as “Jays”. Additionally, Jayvees will offer four CBD-balanced varieties of edible chocolates (Milk Chocolate, Dark Chocolate, Cookies & Cream, and Peanut Butter).
Beyond Alternatives will commercialize Jayvees through the company’s existing wholesale distribution infrastructure within the United States, anchored in Las Vegas, Nevada. Additionally, the company’s Ohio-based subsidiary ADCO Distributors, Inc. placed its initial order of Jayvees in January 2023, and will carry Jayvees among its existing range of alternative and legacy products in the convenience category.
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Photo: Courtesy of TAAT GLOBAL ALTERNATIVES
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The Benzinga Cannabis Capital Conference is coming to Florida
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