Greenlane Teams Up With Wild Green Canada To Increase B2B Accessibility

Greenlane Holdings, Inc. GNLN entered into strategic partnership with Wild Green Canada (a division of its parent company, House of Horvath Inc.) to streamline business-to-business processes and increase Greenlane's product reach into Canada.

The partnership with Wild Green Canada aligns with Greenlane's focus on accelerating growth and a path towards profitability. Through its B2B website, outside salesforce, and experienced leadership team, Greenlane's partnership with Wild Green Canada will expand Greenlane's product reach to a wider base of retail stores in Canada, ultimately increasing visibility and Greenlane's growth. Wild Green Canada has been involved in the Canadian tobacco industry for over 45 years. Wild Green Canada intends to leverage this experience to expand their portfolio to the legal cannabis market.

"We are excited about Greenlane's partnership with Wild Green Canada to help streamline B2B orders and increase our reach into new markets," stated Craig Snyder, president of Greenlane. "Their warehouse capabilities and sales experience and tools will help put our premium cannabis accessories into the hands of more businesses and consumers."

"We are absolutely thrilled to team up with Greenlane through our Wild Green Canada division," stated Cathy O'Shea, president of House of Horvath Inc. "Greenlane's prominent and expansive selection of premium cannabis accessories is a valuable addition to our portfolio. We look forward to providing Greenlane a comprehensive Canadian distribution network that helps put these accessories on the shelves of hundreds of Canadian cannabis retailers, servicing both legacy customers as well as new clientele."

Get your daily dose of cannabis news on Benzinga Cannabis. Don’t miss out on any important developments in the industry.

Photo: Benzinga; Sources: courtesy of geralt, lindsayfox via Pixabay


Related News

Greenlane Holdings Reports Q3 2022 Earnings: Losses Widen, Revenue Drops 31%

Greenlane Announces Closing Of $7.5M Public Offering


Market News and Data brought to you by Benzinga APIs
Posted In: CannabisNewsPenny StocksMarketsCathy O'SheaCraig SnyderHouse of HorvathpremiumWild Green Canada
Benzinga simplifies the market for smarter investing

Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.

Join Now: Free!

The Benzinga Cannabis Capital Conference is coming to Florida

The Benzinga Cannabis Capital Conference is returning to Florida, in a new venue in Hollywood, on April 16 and 17, 2024. The two-day event at The Diplomat Beach Resort will be a chance for entrepreneurs, both large and small, to network, learn and grow. Renowned for its trendsetting abilities and influence on the future of cannabis, mark your calendars – this conference is the go-to event of the year for the cannabis world.

Get your tickets now on – Prices will increase very soon!