RH's Options: A Look at What the Big Money is Thinking

Investors with a lot of money to spend have taken a bullish stance on RH RH.

And retail traders should know.

We noticed this today when the trades showed up on publicly available options history that we track here at Benzinga.

Whether these are institutions or just wealthy individuals, we don't know. But when something this big happens with RH, it often means somebody knows something is about to happen.

So how do we know what these investors just did?

Today, Benzinga's options scanner spotted 22 uncommon options trades for RH.

This isn't normal.

The overall sentiment of these big-money traders is split between 40% bullish and 36%, bearish.

Out of all of the special options we uncovered, 4 are puts, for a total amount of $248,870, and 18 are calls, for a total amount of $1,102,896.

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Projected Price Targets

Taking into account the Volume and Open Interest on these contracts, it appears that whales have been targeting a price range from $172.5 to $250.0 for RH over the last 3 months.

Insights into Volume & Open Interest

Examining the volume and open interest provides crucial insights into stock research. This information is key in gauging liquidity and interest levels for RH's options at certain strike prices. Below, we present a snapshot of the trends in volume and open interest for calls and puts across RH's significant trades, within a strike price range of $172.5 to $250.0, over the past month.

RH Option Activity Analysis: Last 30 Days

Largest Options Trades Observed:

Symbol PUT/CALL Trade Type Sentiment Exp. Date Ask Bid Price Strike Price Total Trade Price Open Interest Volume
RH CALL TRADE NEUTRAL 06/13/25 $35.6 $30.0 $32.54 $177.50 $178.9K 479 129
RH CALL SWEEP BEARISH 06/13/25 $31.9 $27.9 $31.9 $180.00 $177.5K 431 26
RH CALL TRADE BULLISH 06/13/25 $40.9 $38.7 $40.8 $172.50 $130.5K 226 91
RH PUT SWEEP BULLISH 08/15/25 $12.1 $10.2 $10.2 $180.00 $108.6K 152 1
RH CALL TRADE BULLISH 08/15/25 $27.2 $20.5 $25.11 $210.00 $75.3K 219 30

About RH

RH is a luxury furniture and lifestyle retailer operating in the $136 billion domestic furniture and home furnishing industry. The firm offers merchandise across many categories including furniture, lighting, textiles, bath, decor, and children and is growing the presence of its hospitality business with 22 restaurant locations, including RH Guesthouse. RH innovates, curates, and integrates products, categories, services, and businesses across channels and brand extensions (RH Modern and Waterworks, for example). RH is fully integrated across channels and is positioned to broaden its addressable market over the next decade by expanding abroad, with its World of RH digital platform (highlighting offerings outside of home furnishings), and with offerings in architecture, media, and more.

Where Is RH Standing Right Now?

  • With a volume of 1,307,121, the price of RH is up 21.86% at $215.54.
  • RSI indicators hint that the underlying stock may be approaching overbought.
  • Next earnings are expected to be released in 90 days.

What The Experts Say On RH

Over the past month, 5 industry analysts have shared their insights on this stock, proposing an average target price of $250.0.

Turn $1000 into $1270 in just 20 days?

20-year pro options trader reveals his one-line chart technique that shows when to buy and sell. Copy his trades, which have had averaged a 27% profit every 20 days. Click here for access. * An analyst from UBS persists with their Neutral rating on RH, maintaining a target price of $215. * Consistent in their evaluation, an analyst from Telsey Advisory Group keeps a Outperform rating on RH with a target price of $255. * Consistent in their evaluation, an analyst from Wells Fargo keeps a Overweight rating on RH with a target price of $275. * Maintaining their stance, an analyst from Wells Fargo continues to hold a Overweight rating for RH, targeting a price of $250. * An analyst from Telsey Advisory Group persists with their Outperform rating on RH, maintaining a target price of $255.

Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements. Stay informed about the latest RH options trades with real-time alerts from Benzinga Pro.

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