Market Whales and Their Recent Bets on ULTA Options

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Investors with a lot of money to spend have taken a bullish stance on Ulta Beauty ULTA.

And retail traders should know.

We noticed this today when the positions showed up on publicly available options history that we track here at Benzinga.

Whether these are institutions or just wealthy individuals, we don't know. But when something this big happens with ULTA, it often means somebody knows something is about to happen.

Today, Benzinga's options scanner spotted 15 options trades for Ulta Beauty.

This isn't normal.

The overall sentiment of these big-money traders is split between 46% bullish and 20%, bearish.

Out of all of the options we uncovered, there was 1 put, for a total amount of $39,900, and 14, calls, for a total amount of $963,683.

Projected Price Targets

Based on the trading activity, it appears that the significant investors are aiming for a price territory stretching from $350.0 to $480.0 for Ulta Beauty over the recent three months.

Volume & Open Interest Development

Assessing the volume and open interest is a strategic step in options trading. These metrics shed light on the liquidity and investor interest in Ulta Beauty's options at specified strike prices. The forthcoming data visualizes the fluctuation in volume and open interest for both calls and puts, linked to Ulta Beauty's substantial trades, within a strike price spectrum from $350.0 to $480.0 over the preceding 30 days.

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Ulta Beauty Option Activity Analysis: Last 30 Days

Significant Options Trades Detected:

Symbol PUT/CALL Trade Type Sentiment Exp. Date Ask Bid Price Strike Price Total Trade Price Open Interest Volume
ULTA CALL TRADE BEARISH 05/31/24 $20.2 $20.1 $20.1 $395.00 $118.5K 74 224
ULTA CALL TRADE NEUTRAL 05/31/24 $20.5 $18.6 $19.6 $395.00 $117.6K 74 61
ULTA CALL SWEEP BULLISH 05/31/24 $19.3 $16.9 $19.72 $395.00 $116.9K 74 1
ULTA CALL SWEEP BULLISH 06/21/24 $12.7 $12.4 $12.7 $420.00 $90.1K 251 81
ULTA CALL TRADE NEUTRAL 05/31/24 $21.3 $18.6 $20.04 $395.00 $80.1K 74 161

About Ulta Beauty

With 1,385 stores at the end of fiscal 2023 and a partnership with Target, Ulta Beauty is the largest specialized beauty retailer in the U.S. The firm offers makeup (41% of 2023 sales), fragrances, skin care (19% of sales), and hair care products (19% of sales), and bath and body items. Ulta offers private-label products and merchandise from more than 500 vendors. It also offers salon services, including hair, makeup, skin, and brow services, in all stores. Most Ulta stores are approximately 10,000 square feet and are in suburban strip centers. Ulta was founded in 1990 and is based in Bolingbrook, Illinois.

Having examined the options trading patterns of Ulta Beauty, our attention now turns directly to the company. This shift allows us to delve into its present market position and performance

Where Is Ulta Beauty Standing Right Now?

  • With a trading volume of 282,694, the price of ULTA is up by 0.09%, reaching $397.01.
  • Current RSI values indicate that the stock is may be oversold.
  • Next earnings report is scheduled for 20 days from now.

What The Experts Say On Ulta Beauty

5 market experts have recently issued ratings for this stock, with a consensus target price of $443.4.

  • Maintaining their stance, an analyst from Wells Fargo continues to hold a Underweight rating for Ulta Beauty, targeting a price of $350.
  • An analyst from TD Cowen persists with their Buy rating on Ulta Beauty, maintaining a target price of $520.
  • An analyst from Oppenheimer has decided to maintain their Outperform rating on Ulta Beauty, which currently sits at a price target of $475.
  • An analyst from Jefferies has revised its rating downward to Hold, adjusting the price target to $438.
  • An analyst from Barclays downgraded its action to Equal-Weight with a price target of $434.

Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements. Stay informed about the latest Ulta Beauty options trades with real-time alerts from Benzinga Pro.

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Market News and Data brought to you by Benzinga APIs
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Put/Call
Strike Price
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Posted In: OptionsMarketsBZI-UOA
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