This Is What Whales Are Betting On Roku

Deep-pocketed investors have adopted a bullish approach towards Roku ROKU, and it's something market players shouldn't ignore. Our tracking of public options records at Benzinga unveiled this significant move today. The identity of these investors remains unknown, but such a substantial move in ROKU usually suggests something big is about to happen.

We gleaned this information from our observations today when Benzinga's options scanner highlighted 9 extraordinary options activities for Roku. This level of activity is out of the ordinary.

The general mood among these heavyweight investors is divided, with 66% leaning bullish and 22% bearish. Among these notable options, 6 are puts, totaling $275,765, and 3 are calls, amounting to $160,850.

Projected Price Targets

Analyzing the Volume and Open Interest in these contracts, it seems that the big players have been eyeing a price window from $40.0 to $75.0 for Roku during the past quarter.

Analyzing Volume & Open Interest

Assessing the volume and open interest is a strategic step in options trading. These metrics shed light on the liquidity and investor interest in Roku's options at specified strike prices. The forthcoming data visualizes the fluctuation in volume and open interest for both calls and puts, linked to Roku's substantial trades, within a strike price spectrum from $40.0 to $75.0 over the preceding 30 days.

Roku Call and Put Volume: 30-Day Overview

Noteworthy Options Activity:

Symbol PUT/CALL Trade Type Sentiment Exp. Date Ask Bid Price Strike Price Total Trade Price Open Interest Volume
ROKU CALL TRADE BULLISH 01/16/26 $17.5 $17.0 $17.5 $65.00 $87.5K 736 10
ROKU PUT TRADE BULLISH 07/19/24 $5.3 $5.25 $5.25 $60.00 $63.0K 1.0K 4
ROKU PUT SWEEP BULLISH 03/21/25 $3.5 $3.35 $3.4 $40.00 $58.4K 108 308
ROKU PUT SWEEP NEUTRAL 03/21/25 $3.5 $3.45 $3.45 $40.00 $50.7K 108 308
ROKU PUT TRADE BULLISH 01/17/25 $20.5 $20.45 $20.45 $75.00 $40.9K 3.9K 20

About Roku

Roku enables consumers to stream television programming. It has more than 80 million streaming households and provided well over 100 billion streaming hours in 2023. Roku is the top streaming operating system in the US, reaching more than half of broadband households, according to the company. Roku's OS is built into streaming devices and televisions that Roku sells and on connected televisions from other manufacturers that license Roku's name and software. Roku also operates the Roku Channel, a free, ad-supported streaming television platform that offers a mix of on-demand and live television programming. Roku generates revenue primarily from selling devices, licensing, and advertising, and it receives fees from subscription streaming platforms that sell subscriptions through Roku.

Having examined the options trading patterns of Roku, our attention now turns directly to the company. This shift allows us to delve into its present market position and performance

Where Is Roku Standing Right Now?

  • With a volume of 1,727,156, the price of ROKU is down -1.63% at $58.97.
  • RSI indicators hint that the underlying stock is currently neutral between overbought and oversold.
  • Next earnings are expected to be released in 83 days.

What The Experts Say On Roku

Over the past month, 5 industry analysts have shared their insights on this stock, proposing an average target price of $85.0.

  • Consistent in their evaluation, an analyst from Citigroup keeps a Neutral rating on Roku with a target price of $70.
  • Consistent in their evaluation, an analyst from Susquehanna keeps a Positive rating on Roku with a target price of $80.
  • Maintaining their stance, an analyst from Morgan Stanley continues to hold a Underweight rating for Roku, targeting a price of $60.
  • Reflecting concerns, an analyst from Needham lowers its rating to Buy with a new price target of $100.
  • In a cautious move, an analyst from Benchmark downgraded its rating to Buy, setting a price target of $115.

Options are a riskier asset compared to just trading the stock, but they have higher profit potential. Serious options traders manage this risk by educating themselves daily, scaling in and out of trades, following more than one indicator, and following the markets closely.

If you want to stay updated on the latest options trades for Roku, Benzinga Pro gives you real-time options trades alerts.

Market News and Data brought to you by Benzinga APIs
Date of Trade
Strike Price
Posted In: OptionsMarketsBZI-UOA
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