Market Overview

Why All 'E-Tail' Like Amazon Must Go Retail


Ryan Craver was recently a guest on #PreMarket Prep, a daily trading idea radio show hosted by Joel Elconin and Dennis Dick.

Retail Expert and Lamour Group Senior Vice President of Emerging Brands and Digital, Ryan Craver, discussed, Inc. (NASDAQ: AMZN) on the show.

Craver felt that "e-tail" will eventually go retail. "All the dotcoms eventually [need to] have some type of retail presence."

Craver said that Amazon had not opened a retail store yet, however, the company did open a book shop at Purdue University and small operation in Manhattan.

Amazon would eventually open a retail store with a "small and calculated" launch because certain products, such as jewelry, sell better in a brick-and-mortar environment, according to Craver.

Shares of Amazon recently traded at $372.00, up 1.27 percent.

Listen to the show here:


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