DemandTec and Tops Markets Renew Agreement (DMAN)

DemandTec, Inc.

, the collaborative optimization network for retailers and consumer products companies, today announced that Tops Markets, LLC, a leading grocery retailer in upstate New York and northern Pennsylvania, has renewed its subscription to multiple DemandTec pricing and promotion software services on the network. A customer since 2008, Tops leverages DemandTec services across core merchandising and marketing functions that touch pricing, promotion, and collaborative deal management processes.  DemandTec End-to-End Promotion Management™ is a comprehensive solution for managing the entire promotion process, from collaborative promotion planning and deal management to in-store execution and post event analysis, and DemandTec Lifecycle Price Optimization™  is a comprehensive solution for pricing the entire store, including new items, regular retails, promoted items, and clearance items.