Skip to main content

Market Overview

Coca-Cola Drops Its Coke Energy Drinks In North America

Share:
Coca-Cola Drops Its Coke Energy Drinks In North America

The Coca-Cola Company (NYSE: KO) is dropping its Coke Energy brand from its North American lineup.

  • In an unfortunate bit of timing, Coca-Cola introduced the brand just last year right before the pandemic hit.
  • The company hailed it at the time as the "first-ever energy drink under the Coca-Cola brand."
  • The Coke Energy drinks — which came in regular, cherry and zero-sugar varieties — had 114 milligrams of caffeine in a 12-ounce drink compared to 34 milligrams for a regular Coke, according to CNN.
  • The brand will still be sold in some markets outside North America, CNN said.
  • The move follows the cutting of 200 brands that Coca-Cola announced last October, with pioneering diet soda Tab among them.
  • Learn more: How to Buy Coca-Cola (KO) Stock

Photo courtesy Coca-Cola.

 

Related Articles (KO)

View Comments and Join the Discussion!

Posted-In: News Best of Benzinga

Don't Miss Any Updates!
News Directly in Your Inbox
Subscribe to:
Benzinga Premarket Activity
Get pre-market outlook, mid-day update and after-market roundup emails in your inbox.
Market in 5 Minutes
Everything you need to know about the market - quick & easy.
Fintech Focus
A daily collection of all things fintech, interesting developments and market updates.
SPAC
Everything you need to know about the latest SPAC news.
Thank You

Thank you for subscribing! If you have any questions feel free to call us at 1-877-440-ZING or email us at vipaccounts@benzinga.com