Fitbit Launches New Smartwatch, Subscription Service

Fitbit Inc FIT shares are trading higher after announcing three new products.

  • Fitbit Versa 2, a premium, voice-enabled lifestyle smartwatch packed with more advanced health, fitness and convenience features.
  • A premium subscription service that uses your unique data to deliver Fitbit's most personalized experience yet, with actionable guidance and coaching to help you achieve your health and fitness goals.
  • Aria Air, an affordable smart scale that tracks weight and syncs with the Fitbit app to calculate BMI.

Fitbit shares traded higher by 4.9% to $2.99 at time of publication. The stock has a 52-week low of $2.81 and a 52-week high of $6.96.

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