Alinea announced the launch of cryptocurrency capabilities.
The development comes as the smart investing app targeted at younger generations looks to align users’ diverse preferences with a wider array of investment opportunities.
In addition, Alinea is changing its revenue model, offering $0 commission for cryptocurrency investing while charging 1% on spreads. Presently, users in 49 states will have access to 20 cryptocurrencies.
Going forward, Alinea’s mission is to educate investors and to offer them emerging, high-growth potential investment opportunities.
“Our vision is to make sure you can make a financial profit but also not have to compromise your values,” co-founder Anam Lakhani told Benzinga last year.
“The next generation of investors want autonomy over their investment choices and I think we’ve started to evolve from this model of trusting individuals or institutions to handle our money,” she emphasized.
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