The Green Garden State: All You Need To Know About New Jersey's Cannabis Market

Zinger Key Points
  • New Jersey's recreational cannabis market has grown rapidly since legalization in 2018, with nearly $1 billion in sales last year.
  • Dispensaries, taxes, and employment policies are all evolving to meet demand and support the industry.

New Jersey’s cannabis market has seen remarkable growth and transformation since recreational marijuana was legalized three years ago.

With nearly $1 billion in sales last year, the Garden State is becoming a major player in the cannabis industry. Here’s a comprehensive overview of the current state of New Jersey’s cannabis market, covering everything from consumer regulations and dispensary operations to taxation and future prospects.

The Rise of Recreational Cannabis

Since Governor Phil Murphy signed the law legalizing recreational cannabis in New Jersey, the market has expanded rapidly. According to the New Jersey Cannabis Regulatory Commission, sales reached nearly $1 billion last year, highlighting the state’s rapid adoption and robust demand.

Adults over 21 can purchase up to one ounce of cannabis with a state-issued photo ID, making access straightforward for residents and visitors alike. This ease of access has contributed to substantial sales figures and increased public acceptance.

Dispensary Experience and Availability

New Jersey boasts over 130 licensed dispensaries spread across the state, providing easy access to cannabis products. Consumers can discuss their needs with budtenders, who guide them to suitable products for recreation, anxiety relief, or better sleep. The number of dispensaries has greatly increased from 24 in early 2023 to over 100 by 2024, demonstrating the rapid growth and demand in the market.

Pricing and Taxation

Cannabis products in New Jersey range from $20 to $70, with many stores offering specials and discounts. According to the New Jersey Department of the Treasury, the state imposes a sales tax of 6.625%, supplemented by local taxes, resulting in a total tax rate of 10% to 12%.

This competitive tax structure supports the market’s growth while maintaining regulatory standards. Jeff Brown, executive director of the New Jersey Cannabis Regulatory Commission, said in an official statement that the increase in sales year over year indicates the strong potential of New Jersey's cannabis market.

Employment and Cannabis Use

The legalization of cannabis has prompted changes in workplace policies. The New Jersey Business Action Center notes that while federal guidelines are strict, many New Jersey employers no longer include cannabis in their drug testing protocols, recognizing its medicinal benefits for pain, anxiety, and insomnia.

This shift reflects a broader acceptance of cannabis as a therapeutic option. Some companies still adhere to federal mandates, which require stricter drug policies due to the federal status of cannabis.

Home Cultivation and Legal Boundaries

Currently, New Jersey residents cannot legally grow cannabis at home. However, legislative efforts are underway to allow home cultivation, particularly for medical patients. The discussion about introducing legislation permitting home cultivation for personal use is consistently circulating.

Transporting cannabis across state lines remains illegal, though enforcement is generally lenient for personal use amounts.

Product Safety and Variety

The state’s regulation ensures that cannabis products are safe and free from contaminants. The New Jersey Department of Health confirms that licensed dispensaries provide high-quality cannabis with clear labeling of THC and CBD content. This transparency is crucial for informed consumer use, whether recreational or medicinal.

Available products include flowers, edibles like gummies and chocolates, and topicals like lotions. The regulation also ensures that products are free from harmful substances like heavy metals and pesticides, providing consumers with a safer alternative to the illicit market.

Regulatory Change Opportunities

The recent reclassification of cannabis by the Federal Drug Enforcement Administration from Schedule I to Schedule III is expected to enhance research opportunities and provide tax benefits for the industry.

This change marks a substantial step toward recognizing cannabis’s potential benefits and supporting its growth within a regulated framework. The reclassification is anticipated to encourage further medical research and development, allowing for a better understanding of cannabis's therapeutic potential and safety profile.

Where To Learn More

To further explore the market’s potential, Benzinga is hosting the Cannabis Market Spotlight event in New Brunswick, NJ, on June 17, 2024. This event will feature high-impact networking opportunities, discussions on regulatory frameworks, and insights into retail opportunities and supply chain logistics.

Industry leaders, state officials, and entrepreneurs will gather to shape the future of cannabis in New Jersey and beyond. The event promises to be a major gathering for stakeholders looking to influence the expanding cannabis market in the region. New Jersey’s cannabis market is thriving, with increases in sales and dispensary availability. As the state continues to refine its regulatory framework and more businesses enter the market, the future of cannabis in New Jersey looks promising.


Cannabis rescheduling seems to be right around the corner. Want to understand what this means for the future of the industry? Hear directly for top executives, investors, and policymakers at the 19th Benzinga Cannabis Capital Conference, coming to Chicago this Oct. 8-9. Get your tickets now before prices surge by following this link.

Image: Branding Pot Shutterstock

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Posted In: CannabisEventsTop StoriesCannabisCannaSpotlightFederal Drug Enforcement AdministrationGarden StateJeff BrownNew JerseyNew Jersey Business Action CenterNew Jersey CannabisNew Jersey Cannabis Regulatory CommissionNew Jersey Department of the Treasury
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Cannabis rescheduling seems to be right around the corner

Want to understand what this means for the future of the industry? Hear directly for top executives, investors and policymakers at the 19th Benzinga Cannabis Capital Conference, coming to Chicago this Oct. 8-9. Get your tickets now before prices surge by following this link.